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Encode
Label incoming sensory data.
Storage
Retention of encoded material.
Retrieval
Locate and recover memory when needed.
Sensory memory
Filters/screens incoming sensory data to keep (label & store).
Working memory
Short term memory; lasts 20 seconds (in the moment); connection between sensory & long term.
Chunking
Frees up space by grouping data; typically 7 slots.
Long term memory
Stuff that happened in the past (over a minute ago).
Sperling experiment
Flashed a diagram with random letters for a second, then asked the participant what they saw.
Echoic memory
Auditory data/impression; part of sensory memory.
Iconic memory
Visual impression/data.
Maintenance rehearsal
Repeat information to keep it from fading.
Elaborative rehearsal
Connected to stored knowledge.
Procedural memory
Things that we know how to do.
Declarative memory
Things we know how to describe.
Episodic memory
Your general knowledge/perspective.
Semantic memory
Overall general knowledge.
Retrieval cues
Stimuli that prompt the activation of long term memories.
Recall
Strong memory of something.
Recognition
Vague memory of something.
Eidetic memory
Vibrant brief flashes of memory.
Hyperthymesia
Photographic memory; remembering everything forever; very rare.
Prospective memory
Remembering to do something in the future.
Automatic memory
Thinking that doesn't require much conscious thought.
Effortful memory
Consciously trying to remember something.
Structural processing
Looks like.
Phonemic processing
Sounds like.
Semantic processing
Seems like.
Shallow processing
Weaker memories.
Deep processing
Stronger memories.
Semantic encoding
Actually understanding a concept.
Long term potentiation
Persistent strengthening of synapses based on recent patterns of activity.
Flashbulb memory
Exceptionally clear recollection of an important emotionally-packed event.
Anterograde amnesia
Inability to retain new memories.
Retrograde amnesia
Inability to recall old memories.
Infantile amnesia
Lack of memories before the age of 3.
HM case study
Patient who underwent brain surgery resulting in anterograde amnesia, forgetting things within 5 minutes.
Upside down star study
Study showing HM improved at drawing stars despite not recalling the activity.
Proactive interference
When old info interferes with new info.
Retroactive interference
When new info interferes with old info.
Tip of the tongue phenomenon
Poor match between retrieval cue and encoding.
Context effect
Setting influences your memory.
Mood-congruence memory
Being in the same physiological state as the memory that was made.
State-dependent memory
Remembering information that aligns with your current mental state.
Misinformation effect
When something else influences your recall.
Source amnesia
When the origin of a memory is unclear.
Constructive memory
The brain trying to construct a memory based on bits and pieces.
Memory consolidation
Hippocampus processes new memories and files them away during REM sleep; memory may be altered upon recall.
Imagination inflation
The more you fantasize about an event, the more you think it actually occurred.
Initial exposure effect
Initial exposure to a certain stimulus affects later exposure to another stimulus.
Psychodynamic theory
Shoving things into the subconscious can cause mental issues.
Psychoanalytic therapy
Need to clear 'garbage can'; involves talk therapy and hypnosis.
Serial position effect
The sequence influences what you remember.
Massed practice
Spending a large amount of time on a big topic instead of spacing it out.
Distributed practice
Focusing on a topic bit by bit over a long stretch of time.
Mnemonic devices
Methods for encoding info to be remembered by associating it with known information.
Method of loci
Associating items in a room with objects or concepts to aid memory.
Peg word mnemonic
Two objects interacting with each other to aid memory.
Testing effect
Practicing something enough to strengthen its recall.
Metacognition
Thinking about the concept of thinking and trying to improve it.
Forgetting curve
How quickly memories are forgotten after initial exposure.
Loftus research
Study on false memories and eyewitness testimony.
Repressed memories
Shoving distressing memories into the unconscious.