The theory that people's social identities (such as race, gender, class, and sexuality) are interconnected and create overlapping systems of advantage or disadvantage.
2
New cards
Self-esteem
A person's subjective evaluation of their own worth, encompassing feelings of self-respect, pride, and value.
3
New cards
Self-Discrepancy Theory
The theory that emotional discomfort arises from discrepancies between the actual self and the ideal or ought self.
4
New cards
Ideal Self
The person you aspire to be based on personal desires and goals.
5
New cards
Ought Self
The person you believe you should be based on societal norms, obligations, and expectations.
6
New cards
Looking Glass Self Theory
The theory that our self-concept is shaped by how we believe others perceive us, involving three components: perception of others' views, evaluation, and feelings about ourselves.
7
New cards
Upward Comparison
Comparing oneself to someone who is perceived as better off, possibly motivating improvement or leading to feelings of inadequacy.
8
New cards
Downward Comparison
Comparing oneself to someone perceived as worse off, which can boost self-esteem but may hinder personal growth.
9
New cards
Cognitive Dissonance
The psychological discomfort that arises from holding two or more conflicting beliefs, attitudes, or behaviors.
10
New cards
Locus of Control
The extent to which individuals believe they can control the events that affect their lives, distinguishing between internal and external locus.
11
New cards
Extrinsic Motivation
Motivation driven by external rewards or outcomes, such as money, praise, or recognition.
12
New cards
Intrinsic Motivation
Motivation driven by internal factors, such as personal satisfaction, enjoyment, or the inherent value of the activity.
13
New cards
Social Learning Theory
Albert Bandura's theory emphasizing that people learn new behaviors by observing others, particularly when behaviors are modeled and reinforced.
14
New cards
Bobo doll experiment
An experiment by Albert Bandura demonstrating observational learning, where children imitated aggressive behavior after observing adults.
15
New cards
Milgram's Experiment
A study that explored obedience to authority, showing that individuals would administer painful shocks when instructed by an authority figure.
16
New cards
Obedience vs. Conformity
Obedience involves following commands from authority, while conformity involves changing behavior to match group influences.
17
New cards
Foot in the Door Technique
A persuasion technique involving making a small request first to increase compliance with a larger request later.
18
New cards
Door in the Face Technique
A persuasion technique that involves making a large, unreasonable request first, followed by a smaller, more reasonable one.
19
New cards
Persuasion
The process of attempting to change someone's beliefs, attitudes, or behaviors through communication.
20
New cards
Persuadability
The likelihood of being influenced by persuasive messages, affected by individual differences, message strength, and source credibility.
21
New cards
Sleeper Effect
A phenomenon where people initially reject a persuasive message but may accept it over time if they forget the source.