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21 Terms
1
Intersectionality
The theory that people's social identities (such as race, gender, class, and sexuality) are interconnected and create overlapping systems of advantage or disadvantage.
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2
Self-esteem
A person's subjective evaluation of their own worth, encompassing feelings of self-respect, pride, and value.
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3
Self-Discrepancy Theory
The theory that emotional discomfort arises from discrepancies between the actual self and the ideal or ought self.
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4
Ideal Self
The person you aspire to be based on personal desires and goals.
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5
Ought Self
The person you believe you should be based on societal norms, obligations, and expectations.
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6
Looking Glass Self Theory
The theory that our self-concept is shaped by how we believe others perceive us, involving three components: perception of others' views, evaluation, and feelings about ourselves.
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7
Upward Comparison
Comparing oneself to someone who is perceived as better off, possibly motivating improvement or leading to feelings of inadequacy.
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8
Downward Comparison
Comparing oneself to someone perceived as worse off, which can boost self-esteem but may hinder personal growth.
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9
Cognitive Dissonance
The psychological discomfort that arises from holding two or more conflicting beliefs, attitudes, or behaviors.
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10
Locus of Control
The extent to which individuals believe they can control the events that affect their lives, distinguishing between internal and external locus.
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11
Extrinsic Motivation
Motivation driven by external rewards or outcomes, such as money, praise, or recognition.
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12
Intrinsic Motivation
Motivation driven by internal factors, such as personal satisfaction, enjoyment, or the inherent value of the activity.
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13
Social Learning Theory
Albert Bandura's theory emphasizing that people learn new behaviors by observing others, particularly when behaviors are modeled and reinforced.
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14
Bobo doll experiment
An experiment by Albert Bandura demonstrating observational learning, where children imitated aggressive behavior after observing adults.
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15
Milgram's Experiment
A study that explored obedience to authority, showing that individuals would administer painful shocks when instructed by an authority figure.
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16
Obedience vs. Conformity
Obedience involves following commands from authority, while conformity involves changing behavior to match group influences.
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17
Foot in the Door Technique
A persuasion technique involving making a small request first to increase compliance with a larger request later.
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18
Door in the Face Technique
A persuasion technique that involves making a large, unreasonable request first, followed by a smaller, more reasonable one.
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19
Persuasion
The process of attempting to change someone's beliefs, attitudes, or behaviors through communication.
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20
Persuadability
The likelihood of being influenced by persuasive messages, affected by individual differences, message strength, and source credibility.
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21
Sleeper Effect
A phenomenon where people initially reject a persuasive message but may accept it over time if they forget the source.