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Social change
any modification in the social organisation of a society in any of its social institutions or social roles
types of collective behaviour
riots, mass hysteria, lynchings, panic, fads, fashion, rumours
sources of social change
internal sources of change (revolutions)
technological innovation (industrialisation)
ideology (conservative, liberal and radical)
external sources of change
diffusion
forced alculturation
crowd
a temporary concentration of people who focus on some thing or event but who are also attuned to each other’s behaviour
Herbert Blumer 4 types of crowd
acting
expressive
conventional
casual
Hebert Blumer
came up with the four types of crowds
acting crowd
a group whose tempers are aroused by something
e.g. crowd at a football match
sub category - threatened crowd
expressive crowd
brought together by the promise of personal gratification
conventional crowd
gathering, conforms to established norms and values
casual crowd
any collection of people who are temporarily in a crowd; happened to be there
e.g. accident or unusual event
crowd vs social aggregate
social aggregate; happened to be there
crowd; focused on something
dispersed collective behaviour
actions or reactions by people spread across wide geographical areas
dispersed collective behaviour examples
fads (viral trend that comes and goes)
rumours (information shared informally)
public opinion (strongly held belief)
mass hysteria & panic
occurs when large amounts of people are overwhelmed with fear and emotion
social movements
an organised collective activity to bring about or to resist fundamental change in an existing group or society
can be political or not (e.g. the renaissance)
cause of social movements
relative deprivation approach
resource mobilisation - using resources at their disposal
new social movement
(post 1960s)
not based on economics or class warfare
e.g. feminism
globalisation
advocating for greater dependency on one another
vested interest
Thorstein Veblen
control of the industry
resistant to change