we want to gain approval (sensitive to social norms)
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Informational social influence
we want to be seen as having the correct answer (sensitivity to being wrong)
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Chameleon effect
life's natural (unconscious) tendencies to mimic another
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Mood linkage
used to describe emotions
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Social Norms
understood rules for accepted and expected behavior
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Dispositional Attribution
we assume that a person's behavior results from who they are (stable personality traits)
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Situational Attribution
a person's behavior results from the situation they're in
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Fundamental attribution error
the tendency to attribute people's behavior to their disposition and we underestimate the impact of the situation
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Central route persuasion
attempting to convince someone of something using specific, detailed arguments about the thing itself
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Peripheral Route Persuasion
attempting to convince someone of something using incidental cues sometimes unrelated to the thing (ex celebrity endorsement)
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Foot-in-the-door phenomenon
if a person first agrees to a small request they're more likely to agree to a second larger request
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Door-in-the-face phenomenon
starting with an unreasonable request to then scale it back to what you're actually looking for
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Role-playing (impact on attitudes/behavior)
in a new situation you feel, at first, as if you are acting a role role- a set of expectations about a social position, defining how those in the position ought to behave
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Conditions that impact Conformity
We feel incompetent or insecure
large group
group is unanimous
we admire an individual in the group
answer is visual
from a culture that values social norms
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Cognitive Dissonance theory
Leon Festinger when our thoughts/beliefs and behaviors are inconsistent with one another, we feel uncomfortable
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Just world phenomenon
the belief that people "get what they deserve"
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Self-fulfilling prophecy
when we are convinced that a situation will have a particular outcome, we (usually unconsciously) direct our behavior towards that outcome
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Self-disclosure
revealing intimate aspects of oneself to others
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Spotlight Effect
we assume that people are paying more attention to our behavior than they actually are (especially embarrassing or uncomfortable situations)
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Hindsight Bias
the tendency to think "I knew it all along" even if we didn't actually predict the event that happened
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Confirmation Bias
once we have formed an opinion about a person or thing, we only look at evidence that supports that opinion
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Belief Perseverance
we stick to our beliefs, even when presented with evidence that they might be incorrect
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Slef-serving Bias
tendency to interpret situation in a way that benefits ourselves
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Social Loafing
the tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal than when individually accountable
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Deindividuation
the loss of self-awareness and self-restraint occurring in group situations that foster arousal and anonymity (ex violence)
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Group Polarization
the enhancement of a group's prevailing inclinations through discussion within the group
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Groupthink
the mode of thinking that occurs when the desire for harmony in a decision making group overrides a realistic appraisal of alternatives
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Bystander effect/diffusion of responsibility
any one given bystander is less likely to give help if other bystanders are present
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Aggression
any physical or verbal behavior intended to hurt or destroy