Normative Social influence
we want to gain approval (sensitive to social norms)
Informational social influence
we want to be seen as having the correct answer (sensitivity to being wrong)
Chameleon effect
life's natural (unconscious) tendencies to mimic another
Mood linkage
used to describe emotions
Social Norms
understood rules for accepted and expected behavior
Dispositional Attribution
we assume that a person's behavior results from who they are (stable personality traits)
Situational Attribution
a person's behavior results from the situation they're in
Fundamental attribution error
the tendency to attribute people's behavior to their disposition and we underestimate the impact of the situation
Central route persuasion
attempting to convince someone of something using specific, detailed arguments about the thing itself
Peripheral Route Persuasion
attempting to convince someone of something using incidental cues sometimes unrelated to the thing (ex celebrity endorsement)
Foot-in-the-door phenomenon
if a person first agrees to a small request they're more likely to agree to a second larger request
Door-in-the-face phenomenon
starting with an unreasonable request to then scale it back to what you're actually looking for
Role-playing (impact on attitudes/behavior)
in a new situation you feel, at first, as if you are acting a role role- a set of expectations about a social position, defining how those in the position ought to behave
Conditions that impact Conformity
We feel incompetent or insecure
large group
group is unanimous
we admire an individual in the group
answer is visual
from a culture that values social norms
Cognitive Dissonance theory
Leon Festinger when our thoughts/beliefs and behaviors are inconsistent with one another, we feel uncomfortable
Just world phenomenon
the belief that people "get what they deserve"
Self-fulfilling prophecy
when we are convinced that a situation will have a particular outcome, we (usually unconsciously) direct our behavior towards that outcome
Self-disclosure
revealing intimate aspects of oneself to others
Spotlight Effect
we assume that people are paying more attention to our behavior than they actually are (especially embarrassing or uncomfortable situations)
Hindsight Bias
the tendency to think "I knew it all along" even if we didn't actually predict the event that happened
Confirmation Bias
once we have formed an opinion about a person or thing, we only look at evidence that supports that opinion
Belief Perseverance
we stick to our beliefs, even when presented with evidence that they might be incorrect
Slef-serving Bias
tendency to interpret situation in a way that benefits ourselves
Social Loafing
the tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal than when individually accountable
Deindividuation
the loss of self-awareness and self-restraint occurring in group situations that foster arousal and anonymity (ex violence)
Group Polarization
the enhancement of a group's prevailing inclinations through discussion within the group
Groupthink
the mode of thinking that occurs when the desire for harmony in a decision making group overrides a realistic appraisal of alternatives
Bystander effect/diffusion of responsibility
any one given bystander is less likely to give help if other bystanders are present
Aggression
any physical or verbal behavior intended to hurt or destroy
Biological influences of aggression
Genetic, Neural, Biochemical (hormones, alcohol, testosterone)
Frustration-aggression principle
the principle that frustration creates anger, which can generate aggression
Social Script
culturally modeled guide for how to act in various situations
Mere Exposure effect
repeated exposure to a thing or person usually increases our liking of it
Reward theory of Attraction
argues that we develop attraction/relationships with people we have positive fulfilling interactions with
Passionate Love vs. Companionate Love
all-consuming, obsessed (strongest at beginning of relationship) vs a sense of attachment and the feeling of connection with the other person
Prejudice
an unjustifiable, usually negative, attitude about a group of people
Scapegoat theory
when things go wrong we find someone to blame it on
Ingroup Bias
favoring our own group, sometimes to a dangerous extent (ex nationalism)
Outgroup homogeneity/"other-race effect"
tendency to recall faces of our own race better and perceive members of other races as being more similar than they are
Stereotype
common type of erroneous belief
Discrimination
acting on an erroneous belief
Social Exchange Theory
the theory that our social behavior is an exchange process, the aim of which is to maximize benefits and minimize the costs
Reciprocity norm
an expectation that people will help, not hurt, those who have helped them
Social-responsibility norm
an expectation that people will help those needing their help
mirror-image perception
mutual views often held by conflicting people, as when each side sees itself as ethical and peaceful, and views the other side as evil and aggressive
Superordinate goals
shared goals that override differences among people and require their cooperation (ex Presidents)
GRIT
Graduated and Reciprocated Initiatives in Tension Reduction: a strategy designed to decrease international tensions
Stanley Milgram
shock experiment Will people do unethical things to bey authority?
Philip Zimbardo
Stanford Prison Experiment
Solomon Asch
line length conformity study
Social facilitation vs Social inhibition
improved performance on simple or well-learned tasks in the presence of others vs decreased performance on a task in the presence of others