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False Need
Creates unnecessary desire for things
Red Herring
An argument that pretends to establish a particular conclusion, but really argues for something else entirely
Ad Populum
Encourages an audience to agree with the writer because everyone else is doing so
Sentimental Appeals
Uses emotions to distract the audience from the facts
Slippery Slope
An assertion that one undesirable action will lead to a worse action, which will lead to a worse one, until a disastrous end
Either-Or-Thinking
Reduces complicated issues to only two possible course of actions
Scare Tactics
Try to frighten people into agreeing with the arguer by threatening them or predicting unrealistically dire consequences
Ad Verecuandiam
Asks the audience to agree based on the character or authority of another person who may not be qualified to offer that assertion
Personal Authority
When someone offers their own knowledge or experience as proof
Ad Hominem
Attacks a person’s character rather than addressing the issue at hand
Strawman
Misrepresenting an opponent’s position to make it easier to attack
Moral Equivalence
Compares minor problems with much more serious crimes (or vice versa)
Hasty Generalization
A conclusion based on insufficient evidence
Post Hoc
Assuming that an event is caused by another simply because one event occurs after the other
Non Sequitur
A statement that does not logically relate to what comes before it. An important logical step may be missing in such a claim.
Faulty Analogy
An inaccurate, inappropriate, or misleading comparison between two things