Persuasive Techniques

Flashcards on persuasive techniques (20 questions)

Ethos

Using credibility, authority, or character to persuade an audience.

Pathos

Appealing to the audience's emotions to persuade them.

Logos

Using logic, reasoning, and evidence to persuade an audience.

Statistics

Using numbers, facts, or data to support an argument.

Repetition

Repeating words, phrases, or ideas to emphasise a point.

Testimonials

Using endorsements or personal experiences from others to persuade.

Emotional Appeal

Creating feelings such as sympathy, guilt, happiness, or anger to influence the audience.

Rhetorical Question

A question asked for effect rather than to receive an answer.

Anecdote

A short personal story used to illustrate a point or engage the audience.

Bandwagon

Persuading people by suggesting that many others already support or do something.

Expert Opinion

Using the views of a qualified or knowledgeable person to support an argument.

Analogy

Comparing two things to explain an idea or make a point clearer.

Figurative Language

Using metaphors, similes, personification, or imagery to make ideas more vivid.

Scarcity

Creating urgency by suggesting something is limited in time or quantity.

Hyperbole

Using deliberate exaggeration for emphasis or effect.

Loaded Language

Using words with strong positive or negative connotations to influence emotions.

Call to Action

Directly encouraging the audience to take a specific action.

Counter-argument

Acknowledging and responding to an opposing viewpoint.

Allusion

Referring to a well-known person, event, place, or text.

Appeal to Fear

Persuading by highlighting possible dangers, risks, or negative consequences.