Advertisements/Endorsements

No one doubted that the president was a man of the highest integrity.

/ɪnˈteɡ.rə.t̬i/

approving

the quality of being honest and having strong moral principles that you refuse to change

Keen to preserve his artistic integrity, he refused several lucrative Hollywood offers.

someone's artistic, professional, etc. integrity

approving

someone's high artistic standards or standards of doing their job, and that person's determination not to lower those standards

You can start a fire by rubbing two dry pieces of wood together until you produce a spark.

C

That small incident was the spark that set off the street riots

a first small event or problem that causes a much worse situation to develop

This proposal will almost certainly spark another countrywide debate about immigration

to cause the start of something, especially an argument or fighting

In our contemporary society, advertisements have become an omnipresent element of our daily lives

something that is present everywhere at the same time.

We are inundated with promotional messages

marketing communications used to inform, persuade, or remind customers about products, services, sales, or events to drive engagement and sales

a continuing threat of nuclear proliferation

formal

a rapid increase in numbers

Advertising created awareness and stimulated/drove consumer demand

encouraging or increasing consumer desire and ability to purchase goods and services

That Huong Giang was a representative of Vietnam heading for MU 20225 acted as a catalyst for people’s perspective on LGBTQ+

C /ˈkæt̬.əl.ɪst/

an event or person that causes great change

The government is currently facing a shortfall in tax revenue

U (also revenues [plural])

the money that a government receives from taxes or that an organization, etc. receives from its business

The overall expansion of industries, in turn, necessitates job creation across various sectors, from marketing to production

/nəˈsesəˌtāt/

make (something) necessary as a result or consequence

The disregard of government for the dropping job creation has led to a grave rate of unemployment recently

the process of providing new jobs, especially for people who are unemployed

The overall expansion of industries reduces unemployment rates and supporting vibrant economies 

one that is prosperous, resilient, and equitable, characterized by strong growth in key indicators like GDP and employment, a talented and diverse workforce earning good wages, and a business environment that supports innovation and long-term investment

national movements were striving for independence

to make great efforts to achieve or obtain something

Advertising fosters innovation as businesses strive to differentiate themselves and showcase unique offerings to capture consumer attention

to make yourself stand out from others by highlighting your unique qualities, skills, or experiences

offering

C

something that you give or offer to someone

Well-crafted advertisements provide valuable information that enables individuals to make informed choices about their purchases 

skillfully constructed.

After years of trying, Rosie finally garnered a few Grammy nominations this year

formal

to collect something, usually after much work or with difficulty

The omnipresence of advertisements has also raised concerns and garnered criticism, particularly regarding their potential negative impact on individuals and societal values

It is a phrase used to describe a person, project, or idea that has accumulated negative feedback, disapproval, or negative attention from others.

One major issue is the pervasive influence of advertisements on consumer behavior.

formal

present or noticeable in every part of a thing or place

They display chocolates next to supermarket checkouts to encourage impulse buying.

U

the act of buying something that you had not planned to buy, because you suddenly want it when you see it

= impulsive buying decision

Advertisements often perpetuate unrealistic beauty standards and societal expectations

formal

to make something such as a bad situation, a belief, etc. continue for a long time

We are bombarded daily with propaganda about what we should eat.

to attack somebody with a lot of questions, criticisms, etc. or by giving them too much information

The constant bombardment of idealized portrayals may lead to self-esteem problems

refers to the incessant and pervasive exposure to images or descriptions that depict an unrealistic, often digitally enhanced, standard of perfection.

The constant bombardment of idealized portrayals may lead to self-esteem problems and a distorted sense of self-worth

a perception that is inaccurate and often negative, meaning a person sees themselves differently from how others see them.

the omnipresence of = an omnipresent element = the proliferation of = the increasing prevalence of = with the rise of

that something is becoming more common

With the rise of online advertising and targeted marketing, individuals may feel that their personal data is being exploited for commercial gain

the financial benefit or profit an individual or company receives from their activities, such as the sale of goods or services, investments, or other business endeavors.

The potential invasion of privacy led to concerns about the ethical implications of data collection 

the potential moral consequences of an action or decision, considering what is right or wrong and its impact on individuals, society, or the environment

The increasing prevalence of advertisements fosters the need for more stringent regulations to protect user privacy

(of regulations, requirements, or conditions) strict, precise, and exacting

an exacting training schedule

/ɪɡˈzæk.tɪŋ/

demanding a lot of effort, care, or attention

We want to empower individuals to get the skills they need.

to encourage and support the ability to do something

media literacy

media literacy initiatives

the ability to access, analyze, evaluate, and create media in a variety of forms

The company operated in a competitive and heavily saturated environment.

If the market for a product is saturated, there is more of the product available than there are people who want to buy it

We would have a very different economic landscape today if there had been no immigration.

C usually singular or U

all the features of a situation

Striking a balance between the benefits and drawbacks of advertisements requires thoughtful regulation, ethical advertising practices, and media literacy initiatives to empower individuals to navigate the increasingly saturated advertising landscape 

The delicate surgical operation took five hours.

showing or needing careful or sensitive treatment

the delicate mechanisms of a clock

made or formed in a very careful and detailed way

his delicate hands

small and having a beautiful shape or appearance

a river scene painted in delicate watercolours

(of colours, flavours and smells) light and pleasant; not strong

Ultimately, the impact of advertisements on society depends on how well we navigate and manage the delicate equilibrium between promoting economic interests and safeguarding individual and societal well-being

U, singular 

a state of balance, especially between different forces or influences

make an informed decisions/choices/etc.

identify the issue, gather all relevant information and research your options, weigh the pros and cons of each choice, and then make and implement your decision

a shallow pursuit 

an excessive focus on superficial goals like money, fame, or immediate pleasure, rather than deeper, more meaningful objectives

reinforce brand identity = increase products’ visibility

to make a product/company well-known

target new markets = expand customer base

to expand one’s market

Various ecological issues have come to the fore since the discovery of the hole in the earth's ozone layer.

to public attention or into a noticeable position

the early commodification of childhood

often disapproving

the fact that something is treated or considered as a commodity (= a product that can be bought and sold)

==> a process in which children are literally bought and sold, for example, into a state of sexual bondage or other forms of productive labor, such as plantation or factory work

a show that should entice a new audience into the theater

attract or tempt by offering pleasure or advantage

The company tries to break the continuous cycle of hiring and firing.

a never-ending process

The ubiquity of advertising in today’s world is undeniable, as it has permeated nearly every aspect of our lives. 

formal

/ˈpɝː.mi.eɪt/

to spread through something and be present in every part of it

The constant bombardment of various forms of advertisements has given rise to a culture in which consumerism and materialism are promoted

to cause something to exist

When making health care decisions, the patient's preference should take precedence over the doctor's opinion.

to be considered more important or urgent than something else, requiring it to be dealt with first

The accumulation of material possessions and products take precedence over other values and experiences, which potentially results in a shallow pursuit of happiness when people are led to believe that what they possess is a determinant of their worth and value in society. 

C formal

/dɪˈtɝː.mɪ.nənt/

something that controls or affects what happens in a particular situation

The increasing appearance of K-pop idols in various Western fashion brands marks an era of luxurious empires targeting new market, which is Asia.

a company identifies a new, specific group of potential customers to focus its products or services on

By increasing the products and services’ visibility via advertising, companies can target new markets and expand their customer base

the group of customers who repeatedly buy from your business

In the contemporary era 

Nowadays

detrimental effects

formal

= harmful effects

The incessant exposure to advertisements, particularly those for unhealthy food products, may contribute to the rising rates of childhood obesity and related health issues.

/ɪnˈses.ənt/

never stopping, especially in an annoying or unpleasant way

Advertising is an essential component of the free-market economy and serves as a driver of economic growth.

serve as a driver of something

to be the main cause or force behind a situation, trend, or development

The control of inflation is a key component of the government's economic policy.

a part that combines with other parts to form something bigger

Banning a significant portion of advertising aimed at children could have far-reaching economic repercussions, affecting industries ranging from food and toys to entertainment and education.

Something far-reaching has a great influence on many people or things

status quo

the present situation

We should be encouraging new ideas, not stifling them

to prevent something from happening, being expressed, or continuing

By enhancing children’s ability to discern the intent behind advertisements, recognize persuasive techniques, and make informed choices, society can foster a generation of more resilient and media-savvy consumers.

having a good understanding of the influence of the internet, newspapers, television, etc. and how to use it effectively

A balanced approach, incorporating targeted regulations and robust media literacy initiatives, is essential to address the complex challenges posed by advertising to children while preserving the benefits of a dynamic and competitive marketplace.

​strong and determined; showing that you are sure about what you are doing or saying

The government is imposing new limits on plastic bag use to protect the environment

impose limits on

to officially force or set restrictions, rules, or boundaries on it

Excessive exposure to advertising can lead to a premature focus on consumerism and materialism, potentially robbing children of their innocence and natural creativity.

If someone is robbed of something they deserve or want, it is taken away from them