Lesson1: Introduction to the Telecommunication Industry

What does the term telecommunications refer to?

Telecommunications means to communicate over long distances.

What is the Greek word that is part of the term telecommunications?

Tele, which means 'far'.

What is the Latin origin of the word 'communication'?

Communicare, which means to share or make common.

What speed do radio waves travel at?

Radio waves travel at the speed of light: 186,000 miles per second.

What effect does coaxial cable have on telephone wire elections?

They travel at about two-thirds the speed of light, approximately 123,000 miles per second.

Why is telecommunications considered a cheap way to communicate?

Once networks are established, messages can be sent to trillions at a fraction of the cost.

What event was viewed by more than 5 million individuals around the world in 2020?

The UEFA European football championship.

What is a notable characteristic of mass communications in telecommunications?

Wired and wireless networks allow simultaneous communications with tens of millions of people.

What are the two main industries related to telecommunications?

Distribution industries and content industries.

Name an example of a company in the distribution industry.

Verizon, AT&T, Sprint, or Comcast.

What do content industries in telecommunications primarily do?

They create content such as journalism, advertising, and movies.

Which component combines software and telecommunications?

Ancillary industries.

What is one example of a company in the ancillary industries?

Microsoft, Apple, or Samsung.

What is the information processing perspective in mass communication?

Communication as a way to transmit information.

What does the ritual perspective focus on in mass communication?

It focuses on the communal aspect and how media socialize individuals.

What is a key factor most Americans believe regarding society according to the ritual perspective?

That society's purpose is to let individuals flourish.

What does research into ideology and hegemony involve?

Examining how mass media support existing power structures.

What does the technological perspective focus on?

How each new technology changes our thinking and perception.

What impact has the invention of writing had on thought processes according to the technological perspective?

It emphasized linear thinking and abstract thought.

How much time does the average adult in the U.S. spend connected to the internet each day?

Four and a half hours.

What type of communication is examined from the information-processing perspective?

The effect of media messages on audience behavior, like television violence.

In what way do media messages reinforce norms according to the ritual perspective?

They sustain culture over time and social norms.

What two industries are intertwined in telecommunications?

Content and distribution industries.

How does telecommunications allow for mass communication on a global scale?

Through wired and wireless networks that can reach millions.

What type of companies might create the software used by content creators in telecommunications?

Ancillary industries.

What is the significance of the term 'telecommunications' in modern context?

It refers to all forms of communications, including internet and broadcasting.

How do telecommunications impact the distribution of physical goods?

Communication can be sent to millions at a cheap cost compared to physical distribution.

What is an example of a widely recognized content provider in telecommunications?

NBC, ESPN, or YouTube.

How has telecommunications evolved since the late 1800s and early 1900s?

It has expanded to encompass all forms of communication.

What role do companies like Apple and Google play in telecommunications?

They are involved in hardware, software, and content distribution.

What is the common perspective shared in the U.S. regarding capitalism according to mass communication studies?

That capitalism is the best system for individual flourishing.

What is one example of research focus from the information-processing perspective?

Studying how propaganda can influence voters.