SOCIAL LEARNING THEORY

What are the main ideas of SLT

Learning by observing others and imitating their actions

Mental processes involved in learning which other behaviourists don’t acknowledge

1. Behaviour MODELLED

2. Observer IDENTIFIES with role model

3. OBSERVED

4. IMITATED and therefore learned

Reinforcement is motivational and depends on rewards etc or consequences

A-ATTENTION

R-RETENTION

R-REPRODUCTION

M-MOTIVATION

Who created SLT

BANDURA

What does ARRM stand for in terms of SLT

A= ATTENTION

R= RETENTION

R= REPRODUCTION

M= MOTIVATION

give three factors which may mean a model’s behaviour is more likely to be imitated

Role model’s behaviour more likely to be imitated if…

• Similar to observer eg gender

• High status

• Behaviour can be observed on regular basis

Define vicarious reinforcement

VICARIOUS REINFORCEMENT-

Person works hard because a friend was rewarded for their hard work

Define vicarious punishment

VICARIOUS PUNISHMENT

Person doesn’t park somewhere as they saw someone else get a ticket

Define vicarious extinction

VICARIOUS EXTINCTION-

People stop behaving a certain way as they see other people don’t get rewarded for it

Define ellicting effect

Behaviour copied but slightly differently

Define the modelling effect

People copy a behaviour they wouldn’t normally have done until they see it modelled

Define the Disinhibiting effect

Someone who wouldn’t usually carry out a behaviour does as they see someone else do it with no negative effects

Define the inhibiting effect

A behaviour is stopped as it is seen modelled with negative effects

Evaluate SLT

-hard to measure as imitation often takes a long time

+apply to society such as social behaviour analysis to intervene and help the behaviour of whole communities

-may not consider physiological factors of learning as well as environmental

+bandura bobo doll experiments

-not the only learning theory as OC says learning by consequences