The Principles of Art and Design

Flashcards focusing on key vocabulary and concepts related to the principles of art and design.

Contrast

The arrangement of opposite elements in an artwork to create visual interest, excitement, and drama.

Variety

A design principle that involves varying colors, shapes, typography, and other elements to keep visual communications engaging and informative.

Emphasis

A design principle used to draw attention to specific elements, often referred to as dominance.

Repetition

Reusing elements such as colors, patterns, fonts, and textures throughout a piece of work to create consistency.

Unity

Creating harmony in designs by using harmonious colors, shapes, and textures, and balancing positive and negative space.

Movement

The repetition of an element of art to direct the viewer’s eye around the artwork.

Pattern

The repetition of two or more design elements in a recognizable organization.