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Information Processing Model
info flows from bottom-up to top-down through the nervous system.
Encoding Phase
info is acquired and processed into neural code that the brain can use
Storage Phase
retention of encoded info
Retrieval Phase
recovery of stored info
Multi-store Model of Memory
Atkinson-Shiffrin Model. Sensory memory → Short term memory → Long term memory
Sensory Memory
holds large amounts of incoming data for brief amounts of time.
Iconic Memories
Sensory memory for visual information.
Haptic Codes
Sensory memory for touch and body senses.
Echoic Memories
Sensory memory for auditory information.
Short-Term Memory (STM)
Immediate memory that holds a small amount of information for a limited time.
Working Memory
An adaptation of STM that stores and manipulates information.
What are the 4 Components of Working Memory?
Phonological loop —> auditory and verbal information
Visuospatial sketchpad —> visual information
Central executive —> control center and directs attention to relevant information
Episodic buffer —> integrates information, links to long-term memory
Long-Term Memory (LTM)
The location of permanent memories.
Types of LTM
Declarative/Explicit + Nondeclarative/Implicit
Declarative/Explicit Memory
Memory that is easy to verbalize; consciously aware of.
Semantic Memory
A type of declarative memory that stores general knowledge; things you may know but not remember
Episodic Memory
A type of declarative memory that stores personal past experiences.
Autobiographical Memory
A type of memory that includes both semantic and episodic knowledge of the self.
HSAM
ability to recall large amounts of experiences, dates throughout a lifetime
Nondeclarative/Implicit Memory
Memories that are acquired and used without awareness or intention.; unconscious
Procedural Memory
stores motor skills and habits.
Priming
Improvement in identifying or processing a stimulus that has been experienced previously.
How is LTM Organized?
Connectionist Theories + Schemas
Spreading Activation Model
A connectionist theory proposing that people organize general knowledge based on their individual experiences
Schema
A set of expectations about objects and situations.
Maintenance Rehearsal
Simple repetition of material to retain it in short-term memory.
Elaborative Rehearsal
Linking new material to existing knowledge to retain it in long-term memory; levels of processing theory
Levels of Processing Theory
processing applied to info that predicts the ease of retrieval (includes appearance - hardest, and sound/meaning - easiest)
Why is Sound/Meaning the easiest to encode?
has deeper levels of attention
How do we prevent Loss of Info?
We start off with chunking/maintenance rehearsal then transfer to elaborate for LTM
How do we retrieve ST memories?
linear manner, one at a time (ex. cafhk)
Cue
anything that helps someone recall information from memory; encoding specificity principles
Encoding Specificity
LTM are encoded in unique ways and are more easily retrieved in similar contexts.
Context Dependent Memory
Memory enhancement that occurs when the recall situation is similar to the encoding situation.
State Dependent Memory
Memory enhancement that occurs when one's internal state during recall matches the encoding state.
Medial Temporal Lobe
The region of the brain critical for episodic and spatial memory; patient HM
What is the Difference Between Working Memory and LTM?
serial position effect
Serial Position Effect
The tendency to perform worst in remembering words in the middle of a list.
Primacy effect
participants had time to rehearse words, encode to LTM
Recency Effect
refers to the superior recall for the last words on the list, STM
Decay
The reduction in the ability to retrieve rarely used information over time.
Interference
Competition between newer and older information in memory.
Proactive interference
old memories interfere with trying to remember new ones
Retroactive interference
new memories interfere with trying to remember old ones
Mnemonics
Memory aids that link new information to well-known information.
Method of Loci
uses visualizations of familiar spatial environments to recall info
Ex. thinking of a house, and moving through it
Sapir-Whorf Hypothesis
argues language we speak influences our perceptions and conditions
Linguistic determinism
structures limit and determine human knowledge or thought
Linguistic relativism
some particular aspect of language influences some particular aspect of cognition (weak form)
Aphasia
Language impairment affecting speech.
Broca's Aphasia/Nonfluent
characterized by difficulty in producing speech; slow but makes sense when they talk
Wernicke's Aphasia/fluent
characterized by difficulty in comprehension; no comprehension
Broca’s Area and Wernicke's Area
left frontal lobe, left temporal lobe + primary auditory cortex
Representation
Anything that stands in for or corresponds to something else.
Mental Representation
A hypothetical internal cognitive symbol that represents external reality.
Analogical Representations
Representations that maintain some physical characteristics of the actual object (image of princess)
Symbolic Representations
Representations that do not correspond to physical characteristics of actual objects. (the world princess)
Concept
A mental representation that groups objects, events, or relations around common themes.
Categorization
The process of grouping things based on shared information.
Defining-Attribute/Classical Categorization
Categorizing objects according to a certain set of rules or specific set of features.
Prototype
A representation that represents an entire category.
Exemplar
A specific memory of the category that is used to represent it.
Heuristics
Mental shortcuts or rules of thumb used for problem-solving.
Availability Heuristic
Estimating the frequency of an event based on how easily examples of it come to mind.
Representativeness Heuristic
Making judgments of likelihood based on how similar the
Personality type
A classification based on particular configurations of personality traits or other characteristics.
Big 5 Theory
A trait theory that identifies five main characteristics that account for most individual differences in personality, known as OCEAN.
Openness
A personality trait that encompasses fantasy, aesthetics, feelings, actions, ideas, and values.
Conscientiousness
A personality trait that includes competence, order, dutifulness, achievement striving, self-discipline, and deliberation.
Extraversion
A personality trait characterized by warmth, gregariousness, assertiveness, activity, and excitement seeking.
Agreeableness
A personality trait that involves trust, straightforwardness, altruism, compliance, and modesty.
Neuroticism
A personality trait associated with anxiety, angry hostility, depression, self-consciousness, and impulsivity.
Four Personality Types
Average, self-centered, reserved, and role model.
If-Then Behaviour Profiles
Emphasizes the interaction between the situation and the individual in determining behavior.
Inconsistency in Behavior
People may not behave consistently across all situations, but patterns of behavior tend to be consistent.