AP Microeconomics Unit 2

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Law of Demand

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19 Terms

1

Law of Demand

Consumers buy more of a good at low prices and less at high prices, resulting in a downward sloping demand curve. (inverse relationship)

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2

Non-Priced Determinants of Demand

Factors like tastes, market size, prices of related goods, changes in income, and expectations that shift the demand curve.

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3

Substitution Effect

An increase in price makes substitutes more attractive, while a decrease makes alternatives less desirable.

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4

Income Effect

Price changes affect purchasing power, influencing the quantity demanded.

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5

Law of Supply

Producers sell more at high prices and less at low prices, leading to an upward sloping supply curve.

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6

Non-Priced Determinants of Supply

Factors like input prices, government tools, number of sellers, technology, and producer expectations that shift the supply curve.

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7

Price Elasticity of Demand

Measures how quantity demanded responds to price changes through tests like necessity, substitutes, and total revenue.

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8

Unit Elastic Demand

Proportional change in quantity demanded with price changes, maximizing total revenue.

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9

Marginal Revenue Curve

Shows total revenue changes with price variations, indicating elastic, unit elastic, or inelastic portions.

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10

Elasticity Coefficient

Measures responsiveness of quantity demanded or supplied to price changes, calculated as percentage change in quantity over price change.

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11

Price Elasticity of Supply

Measures how quantity supplied responds to price changes, with interpretations based on the coefficient.

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12

Consumer and Producer Surplus

Differences between value and price for consumers, and price received and cost for producers, contributing to economic surplus.

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13

Allocative Efficiency

Achieved when marginal cost equals marginal benefit, maximizing economic surplus.

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14

Deadweight Loss

Reduction in economic surplus due to failure to reach equilibrium, calculated by comparing marginal cost and benefit.

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15

Price Floor

Government intervention setting a minimum price, impacting quantity demanded and supplied, leading to surplus and deadweight loss.

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16

Price Ceiling

Government intervention setting a maximum price, affecting quantity demanded and supplied, resulting in shortage and deadweight loss.

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17

Per Unit Excise Tax

Tax imposed on each unit of a good, shifting the supply curve, affecting equilibrium price and quantity, tax revenue, and deadweight loss.

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18

Tax Incidence

Refers to who bears the burden of a tax based on the elasticity of demand or supply.

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19

International Trade and Tariffs

Involves countries trading goods with tariffs imposed on imported goods, impacting prices, quantities, producer and consumer surplus, tariff revenue, and efficiency loss.

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