Change Blindness and Visual Awareness

Flashcards covering change blindness, inattentional blindness (gorilla video), the door-switch change blindness demo, partial unconscious visual processing, and spatial neglect.

What is change blindness?

Failure to notice that a stimulus has changed.

What phenomenon is demonstrated when observers fail to notice a gorilla while focusing on a task?

Inattentional blindness.

What does the classic door experiment illustrate?

Change blindness—failing to notice that the person giving directions has been swapped.

Which brain region can continue processing certain visual information even when there is no conscious awareness?

Occipital lobe.

What describes performing a task without conscious awareness of the information that guided it?

Unconscious processing.

What is spatial neglect?

A deficit in attention to one side of space, often following parietal damage.