Multi-Store Model
Represents how memory works using sensory register, short term memory and long term memory
Developed by Atkinson and Schiffrin
Sensory Register
Encoding - modal specific
Capacity - high
Duration - ½ or ¼ of a second
Short Term Memory
Encoding - acoustic
Capacity - 7 ± 2
Duration - 18-30 seconds
Long Term Memory
Encoding - semantic
Capacity - unlimited
Duration - permanent
Encoding Definition
The way in which information is stored in the memory stores
How is information passed from sensory register to STM
Information is passed if you pay attention to it
How is information held in STM
Maintenance rehearsal ; if it is rehearsed long enough, info is passed to LTM
Study of Capacity of STM
Miller (Immediate Digit Span Test)
Jacobs Support
Strength of capacity of STM research
Jacob tested STM by reading aloud 4 digits and increasing the amount each time. This was stopped when ppt recalled number sequence incorrectly - average was 9.3 digits
There was RESEARCH SUPPORT as other researchers found support for his findings
Limitation of research into capacity of STM
Capacity was overestimated
Miller found that ppt could recall 5-9 chunks of information whereas there was conflicting research as Cowan(2001) found ppt could only recall 4
Study of Duration of STM
Peterson and Peterson tested 24 students memory by having them recall trigrams after doing a distraction test so they couldn’t use maintenance rehearsal to recall information
Limitation of research into duration of STM
Peterson and Peterson used artificial stimuli as they asked ppt to recall meaningless trigrams with is not representative of everyday life
Study of encoding into STM
Baddeley asked ppt to recall words in order they were told.
He found that we encode acoustically for STM
Strength of research of encoding into STM
Baddeley’s research identifies two clear and distinct memory stores which led to the development of the multi store model of memory
Limitation of encoding into STM
Baddeley’s research uses artificial stimuli as ppt recalled random words which were not representative of everyday life
Study of duration into LTM
Bahrick et al conducted a natural experiment where he asked 394 ppt aged 17-74 to identify photos of their high school peers 15 and 48 years after graduation
15 years - there was 90% accuracy
48 years - there was 60% accuracy
Strength of research into duration of LTM
high external validity
Bahrick used information that was applicable to real life e.g recognising faces
Limitations of research into duration of LTM
Confounding variable - ppt may have stayed in contact with their classmates which affects their memory which affects study
Strength of Multi-Store Model of Memory
Research support for STM and LTM being different stores
Evidence → participants were told to recall semantic and acoustically similar words
Baddeley found STM encodes acoustically and LTM encodes semantically
Limitations of MSM
No evidence to support there is more than one STM store
Evidence to support prolonged rehersal is not needed for info to be passed from STM to LTM
MSM is outdated - simplifies LTM
Types of LTM
Procedural → memory for actions and skills
Episodic → ability to recall events in life
Semantic → contains general knowledge
AO3 for LTM research
research support for different types of LTM
real life application
conflicting neuroimaging findings
lack of control variables4
What is retrieval failure
What are cues
retrieval failure → type of forgetting where cues are not present so you can’t access memory
cues → a trigger that helps access a memory
Retrieval cues case studies
Baddeley → context dependent forgetting → divers learnt words on land and recalled them on water
Carter and Cassiday → state dependent forgetting → ppt learnt on drug and recalled w/o drug
AO3 Retrieval cues
real world application
research support
low ecological validity
context effects X
What is interference?
Whats retroactive interference
Whats proactive interference
interference → forgetting because one memory blocks another
retroactive → cant remember old memory because newer one blocks it
proactive → cant remember new memory because older ones block it
Case study for interference
McGeoh and McDonald → ppt learnt list of 10 words then learnt second list and were asked to recall first list
→ synonym as second list had worst recall bc interference increases when words are similar
AO3 for Interference
research support (done in lab)
artificial stimuli
real world application (rugby players)
What is the working memory model?
representation of STM , suggests it is an active process and not a unitary store
What is the central executive
Controls the three slave systems , allows individuals to make decisions
What is the phonological loop?
deals with auditory info, holds 2 seconds worth of info, encodes acoustically
phonological store → stores what you hear
articulatory process → allows maintencance rehearsal
What is the Visuospatial sketchpad
deals with visual information, holds 3-4 items of info
visual cache → stores what you see
inner scribe → stores arrangement
Working Memory Model AO3
research support - dual tasks (Baddeley asked ppt to do 2 visual tasks and a visual and verbal task)
low ecological validity & low mundane realism (lab studies)
central executive lacks research
clinical studies - VSS & phonological loop are 2 seperate stores