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Aims and objectives for plc
has external shareholders due to stock market flotation
aims and object likely to relate to increasing shareholder values
as PLC more likely to operate in international markets its objectives may also refer to how it intends to operate in these markets
Aims and objectives of LTD
may have ambitions to become plc
likely to also be growth/expansion
Aims and objectives of sole traders
typically small businesses
if new most likely to be survival and establishing loyal customer base or building reputation
may only stand to providing owner with comfortable income
Aims and objectives for a charity
not focus on profit
may set unique way to measure success such as number of donors, number of ppl that support or awareness of causes it promotes.