Mass Communications Chapter 10:

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25 Terms

1

Papyrus

One of the first papers to hold language and symbols.

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Parchment
Treated animal skin used for writing.
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3

Codex

A book with paper-like sheets cut and sewn together along an edge

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4

Manuscript Culture

during the Middle Ages when priests and monks advanced the art of bookmaking.

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5
Illuminated Manuscripts
Books from the Middle Ages that featured illustrations.
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6
Block Printing
An early Chinese printing method involving hand carving illustrations into wooden blocks.
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7
Printing Press
The first method for mass production of books, made in the 15th century.
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8
Vellum
Handmade paper made from treated animal skin, used to print the Gutenberg Bible.
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9
Paperback books
Cheap paper-covered books introduced in the United States in the mid-1800s.
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10
Dime novels
Cheaply produced and low-priced novels popular in the U.S. starting in the 1860s.
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11
Pulp fiction
A term describing late 19th-century paperbacks and dime novels.
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12
Linotype
19th-century technology that enabled printers to use a typewriter style keyboard.
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13
Offset lithography
Technique that enables books to be printed from photographs, reducing costs.
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14
Trade books
The most visible segment of the book industry.
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15
Professional books
Technical books targeting various occupational groups.
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16
Textbooks
Books designed for elementary through high school and college education.
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17
University Press
The segment of the book industry that publishes scholarly books in specialized areas.
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18
E-book
A digital book.
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19
Book challenge
A formal complaint to have a book removed from a library.
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20
Acquisitions editors
Editors who seek out and sign authors to contracts.
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21
Subsidiary rights
Selling the rights to a book for use in other media forms.
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22
Developmental editor
An editor who provides authors with feedback during the writing process.
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23
Copy editors
Individuals in publishing who attend to specific writing issues such as style, content, and length.
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24
Design managers
Publishing professionals responsible for the visual appearance of a book.
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25
E-publishing
Internet-based publishing houses that design books for low prices for self-publishing authors.
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