Chapter 1 BM

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Purpose of Business Activity

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71 Terms

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Purpose of Business Activity

Involves organizing human, physical, and financial resources to produce goods or services that meet customer needs and add value.

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Produce Goods or Services

Primary goal of business activity to create tangible goods or intangible services that fulfill market demands.

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Meet Customer Needs

Aim to develop products that satisfy customer preferences, leading to loyalty, brand awareness, and revenue generation.

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Add Value

Enhancing products or services to differentiate from competitors, create unique selling points, and increase customer satisfaction.

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Business Transformation Process

Businesses convert inputs like raw materials into outputs like finished goods or services to add value and make a profit.

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Resource Inputs

Include financial (capital), human (employees), physical (materials), and enterprise (business idea) resources used in creating goods or services.

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Business Functions

Key functions like Human Resources, Marketing, Finance & Accounts, and Operations are essential for business operations and success.

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Interdependence of Functions

Different business functions work together towards achieving overall business objectives, showing interdependence.

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Business Sectors

Businesses operate in primary (raw materials), secondary (processing), tertiary (services), or quaternary (knowledge-focused) sectors based on their activities.

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Chain of Production

Series of steps from raw materials to finished products in the four sectors of industry (primary, secondary, tertiary, quaternary).

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Entrepreneurship Role

Entrepreneurs organize resources, make business decisions, take risks, and drive innovation in starting and expanding businesses.

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Intrapreneurship

Encourages entrepreneurial behavior within existing businesses, empowering employees to innovate and drive growth.

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Characteristics of Entrepreneurs

Entrepreneurs need unique skills like communication, innovation, risk-taking, and leadership to succeed in business ventures.

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Reasons for Starting a Business

Individuals start businesses for financial reasons like necessity, profit maximization, or profit satisficing, as illustrated by examples.

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Non-financial Reasons

Entrepreneurs may start a business driven by factors other than financial gain, such as pursuing interests, passions, or ethical stances.

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Gap in the Market

Some entrepreneurs identify unmet customer needs as a motivation to start a business, aiming to fill a void in the market.

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Ethical Stance

Entrepreneurs may build their businesses around specific ethical values like environmental sustainability or social justice.

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Social Entrepreneurship

Entrepreneurs create businesses to address social or environmental issues while sustaining themselves financially.

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Independence & Personal Challenge

Many individuals start businesses to be their own boss, seeking freedom and flexibility in their work.

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Home Working

With technological advancements, starting a business from home offers flexibility and a better work-life balance.

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Steps to Successfully Launch a Business

Essential steps include identifying elements, conducting market research, constructing a business plan, checking legal constraints, raising finance, and testing the market.

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Problems Faced by New Businesses

Challenges include lack of funding, market demand, competition, hiring talent, legal issues, operational challenges, and scaling.

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Public Sector Firms

Owned and controlled by the government, public sector firms aim to provide services and merit goods not adequately supplied by the private sector.

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Private Sector Firms

Owned and controlled by private individuals or firms, private sector firms focus on profit maximization and often exhibit higher efficiency levels than public sector firms.

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Detailed annual accounts

Financial statements that must be made publicly available, including strategy, major decisions, and changes in executive structure.

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Initial Public Offerings (IPOs)

First sale of stock by a company to the public, like Saudi Aramco, Alibaba Group, and SoftBank Corp.

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Social enterprise

Business aiming to generate revenue while achieving social, environmental, or cultural objectives.

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For-profit social enterprises

Private sector enterprises aiming to make a profit while improving societal aspects like environment, education, or health.

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Cooperatives

For-profit enterprises owned and run by members, like employee, community, retail, producer, financial, and housing cooperatives.

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Non-profit social enterprises

Organizations combining non-profit characteristics with social enterprise strategies to pursue social or environmental missions.

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NGOs and Charities

Non-profit organizations like NGOs and charities that operate independently of the government and rely on donations.

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Business aims and objectives

Long-term aspirations (aims) and specific, measurable, achievable, relevant, and time-bound targets (objectives) guiding a business's strategy.

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Vision and Mission Statements

Mission statements describe the present purpose, while vision statements outline long-term aspirations and future goals of an organization.

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SMART objectives

Objectives that are Specific, Measurable, Agreed, Realistic, and Time-bound, aiding in assessing progress effectively.

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Growth

Some firms aim to expand their sales revenue or market share to achieve growth objectives.

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Survival

Strategic objective focused on sustaining the business, especially during challenging market conditions or crises.

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Protecting Shareholder Value

Objective commonly seen in public limited companies to safeguard share value and dividends.

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Changing Objectives in a Dynamic Environment

Businesses adapt objectives due to internal and external factors to stay competitive and compliant.

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Corporate Social Responsibility (CSR)

Businesses voluntarily integrate social and environmental concerns into operations and stakeholder interactions.

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Ethics

Beyond legal requirements, ethics guide decision-making in line with corporate social responsibility principles.

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Stakeholders

Individuals or groups affecting or affected by business actions, with internal and external stakeholders having different objectives.

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Internal Stakeholders

Owners, employees, and management with distinct objectives within the business.

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External Stakeholders

Customers, shareholders, creditors, suppliers, local community, government, and pressure groups with varied objectives outside the business.

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Stakeholder conflicts

Challenges faced by businesses in balancing the demands of different stakeholder groups, leading to potential disruptions and tensions.

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Stakeholder mapping

A strategy to identify and manage relationships with stakeholders based on their level of interest and power, aiding in prioritizing stakeholder strategies.

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Economies of scale

Efficiencies gained by a business as it increases its scale of output, resulting in lower average costs per unit and competitive advantages.

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Diseconomies of scale

Occur when a firm's average costs per unit increase as it continues to expand, leading to inefficiencies and higher production costs.

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Internal economies of scale

Cost advantages resulting from the growth of production within a business, such as financial, managerial, marketing, purchasing, technical, and risk-bearing economies.

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External economies of scale

Cost advantages arising from external factors like industry growth, geographic clusters, transport links, skilled labor, and favorable legislation.

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Reasons for growth

Factors driving businesses to expand, including the desire for market share, profitability, market power, cost reduction, product diversification, and access to finance.

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Reasons to remain small

Factors influencing firms to stay small, such as personalized service, niche markets, quick responsiveness, avoidance of diseconomies of scale, and lifestyle preferences.

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Internal (organic) & External (inorganic) growth

Different approaches to firm growth, where internal growth involves market share increase, product diversification, and external growth includes mergers and acquisitions.

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Mergers & Acquisitions (M&As)

Processes where two or more businesses combine to form a single entity (merger) or one company takes control over another (acquisition), with examples of friendly and hostile takeovers.

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Forward Integration

Process of assimilating the profits from the next stage of production by controlling more stages of the supply chain.

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Diseconomies of Scale

Occur when costs increase due to inefficiencies like unnecessary duplication of management roles.

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Horizontal Integration

Rapid increase in market share by merging with competitors to reduce costs and competition.

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Conglomerate Integration

Reducing overall risk by diversifying into new industries and selling duplicated parts for profit.

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Joint Ventures

Collaboration between two businesses to form a separate entity for a specified period, sharing resources and skills.

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Franchising

Business model where a franchisee buys rights to operate under a franchisor's brand in exchange for fees and support.

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Strategic Alliances

Collaborative agreements between businesses for mutual benefit without forming a new legal entity.

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Globalisation

Economic integration of countries through increased cross-border movement of people, goods, services, technology, and finance.

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Multinational Corporations (MNCs)

Companies registered in one country with operations in multiple countries, benefiting from globalisation and deregulation.

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Advantages & Disadvantages of MNCs

Impact on host countries in terms of employment, wages, local businesses, community, environment, and national economy.

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Business Culture

Refers to the values, beliefs, and practices that shape the behavior and interactions within a multinational corporation (MNC).

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Kaizen

A Japanese business philosophy of continuous improvement involving all employees in the organization.

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Cost Advantages

The benefits gained by MNCs that allow them to produce goods or services at a lower cost compared to local businesses.

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Exploitation

The unethical or unfair treatment of local workers by MNCs, often due to weak employment regulations or enforcement.

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Offshoring

The practice of relocating a company's business processes, such as production or services, to another country.

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Transfer Pricing

A strategy used by MNCs to shift profits from high-tax countries to low-tax countries to reduce tax liabilities.

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Environmental Impact

The potential harm caused to the local environment by MNCs during and after the production process.

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Asset Ownership

The ownership of assets from the home country by foreign businesses, which may lead to capital outflows and reduced reinvestment in the local economy.

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