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door-in-the-face phenomenon
following a larger request with a smaller one to incite action; creates guilt and increases the likelihood of a positive response to the smaller request
social psychology
the scientific study of how we think about, influence, and relate to one another
attribution theory
suggests how we explain someone's behavior--by crediting either the situation or the person's disposition
self-fulfilling prophecy/Pygmalion effect
a belief or expectation that helps to make itself true, the phenomenon in which people's expectations of others lead them to behave in ways that make those expectations come true
Rosenthal effect
experimenter belief about the individual may cause the individual to be treated in a special way so the individual begins to fulfill the expectancy
fundamental attribution error
the tendency for observers, when analyzing another's behavior, to underestimate the impact of the situation and to overestimate the impact of personal disposition
attitude
feelings, often based on our beliefs, that predispose us to respond in a particular way to objects, people, and events
foot-in-the-door phenomenon
the tendency for people who have first agreed to a small request to comply later with a larger request
Philip Zimbardo
psychologist; proved peoples behavior depends to a large extent on the roles they are asked to play, conducted the Stanford Prison Experiment
Stanford Prison Experiment
study conducted to investigate the effects of becoming a prisoner or prison guard and role playing
cognitive dissonance theory
the theory that we act to reduce the discomfort (dissonance) we feel when two of our thoughts (cognitions) are inconsistent; for example, when our awareness of our attitudes and our actions clash, we can reduce the resulting dissonance by changing our attitudes
Leon Festinger
psychologist; proposed the cognitive dissonance theory
chameleon effect
unconsciously mimicking others' expressions, postures, and voice tones to feel what they are feeling
conformity
adjusting one's behavior or thinking to coincide with a group standard
Solomon Asch
psychologist; conducted famous conformity experiment that required subjects to match lines
normative social influence
influence resulting from a person's desire to gain approval or avoid disapproval
informational social influence
influence resulting from one's willingness to accept others' opinions about reality
Stanley Milgram
psychologist; researched obedience to authority
social facilitation
stronger responses on simple or well-learned tasks in the presence of others (related to the Yerkes-Dodson law)
social loafing
the tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal than when individually accountable
deindividuation
the loss of self-awareness and self-restraint occurring in group situations that foster arousal and anonymity
group polarization
the enhancement of a group's prevailing inclinations through discussion within the group
groupthink
the mode of thinking that occurs when the desire for harmony in a decision-making group overrides a realistic appraisal or alternatives
peripheral route to persuasion
when we are convinced not by the message itself, but rather by superficial factors
central route to persuasion
when we are convinced by the content of the message, rather than surface elements
actor-observer phenomenon
actors tend to attribute the causes of their behavior to stimuli inherent in the situation, while observers tend to attribute behavior to stable dispositions of the actor
social impairment
the presence of others can inhibit our performance, especially when we are doing something that we are not good at
dispositional attribution
assuming that another's behavior is due to personality factors, not situational ones
situational attribution
attributing behavior to the environment or external factors (not personality)
Norms
shared rules of conduct that tell people how to act in specific situations
Culture
the enduring behaviors, ideas, attitudes, values, and traditions shared by a group of people and transmitted from one generation to the next