ap economics: module 49 terms

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10 Terms

1

consumer surplus

benefit consumers get from being able to purchase a good (@ a cheaper price than they originally wanted)

  • WTP - P

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2

producer surplus

benefit sellers get from being able to sell a good (@ a higher price than they originally wanted)

  • P - cost

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3

willingness to pay

the max. price at which a consumer is willing to buy a good

  • P > WTP → won’t buy

  • P = WTP → indifferent to buying or not buying

  • P < WTP → will buy

  • on a demand curve, a consumer’s WTP becomes a horizontal segent @ that price

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4

individual consumer surplus

the net gain to an individual buyer from the purchase of a good

  • = WTP - price paid

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5

total consumer surplus

sum of indiv. consumer surplus of all the buyers of a good in a market

  • area below demand curve, but above price

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6

seller’s cost

the min. price at which a seller is willing to sell a good

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7

individual producer suplus

the net gain to an individual seller from selling a good

  • = price received - seller’s cost

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8

total producer surplus

sum of indiv. producer surplus of all the sellers of a good in a market

  • area above supply curve, but below price

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9

real cost of a good

what you must give up to get it

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10

t or f: producer surplus = profit

f: more costs involved in profit

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