Social Influence

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Social influence

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20 Terms

1

Social influence

The process by which individuals, groups, or institutions affect the thoughts, behaviors, and attitudes of others.

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2

Conformity

Changing one's behavior or beliefs to match a group's behavior and beliefs.

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3

Compliance

Agreeing to a request, suggestion, or demand from another person or group.

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4

Obedience

Following explicit commands or orders from an authority figure.

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5

Group Size

The number of people in a given social group or context, which influences social influence potential.

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6

Group Unanimity

The degree of agreement or consensus within a group, which can strongly influence individuals.

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7

Social Norms

Unwritten or implicit rules and expectations within a society or social group that dictate appropriate behavior, values, and beliefs.

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8

Informational Influence

Conforming to a group's behavior or beliefs because of the belief that the group possesses valuable information or knowledge.

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9

Normative Influence

Conforming or complying with group behavior or expectations to gain social approval, acceptance, or avoid rejection or social sanctions.

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10

Asch's Line Length Study

Solomon Asch's experiment on conformity, where participants conformed to incorrect answers given by confederates.

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11

Milgram's Obedience Experiments

Stanley Milgram's experiments on obedience to authority, where participants administered what they believed were severe electric shocks.

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12

Zimbardo's Stanford Prison Experiment

Philip Zimbardo's study on the effects of perceived power and authority in a simulated prison environment.

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13

Reciprocity

The tendency for people to return favors or kind gestures.

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14

Commitment and Consistency

The principle that people tend to be consistent with their past actions and commitments.

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15

Social Proof

The concept that people look to the behavior and actions of others to determine what is correct or appropriate.

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16

Authority

The belief that people are more likely to follow the advice or direction of someone they perceive as an expert or authority figure.

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17

Scarcity

Creating a sense of urgency or scarcity around a product or opportunity to persuade people to act quickly.

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18

Marketing and Advertising

The application of social influence in persuading consumers to buy products or services.

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19

Political Persuasion

The use of social influence techniques in politics to gain support and votes.

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20

Social Change and Activism

The role of social influence in movements for social change and advocacy.

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