french marketing vocab

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50 Terms

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les inconvénients
disadvantages
2
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La publicité
publicity
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Une annonce de service public
public service announcement
4
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L'agence de la publicité
Advertising agency
5
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L'entreprise
company
6
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La réclame
advertisement
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Un journal
newspaper
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Un panneau d'affichage
bulletin board
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La cible
target
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Le marché
market
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L'étude de marketing
the study of marketing
12
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La campagne de publicité
advertising campaign
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La devise
motto
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Le jingle entraînant
A catchy jingle
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L'emballage
packaging
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Attirer
to attract
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Convaincre
to convince
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Persuader
to persuade
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L'humeur
mood
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Les célèbres
celebrities
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Créer un besoin
to create a need
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Vendre la nouveauté
To sell a new thing
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rappeler
to remind
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le consommateur/la consommatrice
consumer
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améliorer
to improve
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faciliter la vie
to make life easier
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personnaliser
to personalize
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s'informer
to inform oneself
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le produit
product
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la marque
brand
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le pris
price
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les frais
costs
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les bienfaits
benefits
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les données personnelles
personal data
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fiable
reliable
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subliminale
subliminal
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mensongère
misleading
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convaincant(e)
convincing
39
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La consommation
consumption, usage
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consommer
to consume/ to use
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le consumérisme
consumerism
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une tendance
tendency/ trend
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les soldes
sales/on sale
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la vente
sale, selling
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dépenser de l'argent
to spend (money)
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la mondialisation
globalization
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un(e) publicitaire
advertising agent
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une promotion
promotion
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un slogan
slogan
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un logo
logo

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