The retention of information or experience over time as the result of three key processes: encoding, storage, and retrieval.
2
New cards
Encoding
getting info into the memory
3
New cards
automatic encoding
tendency of certain kinds of information to enter long-term memory with little or no effortful encoding
4
New cards
effortful encoding
requires attention and conscious effort
5
New cards
self-reference effect
tendency to better remember information relevant to ourselves
6
New cards
imagery
mental imagery, using images to help remember info
7
New cards
mnemonics
memory aids, especially those techniques that use vivid imagery and organizational devices
8
New cards
chunking
organizing items into familiar, manageable units; often occurs automatically
9
New cards
acronyms
abbreviations that stand in for common phrases
10
New cards
method of loci
A mnemonic technique that involves associating items on a list with a sequence of familiar physical locations
11
New cards
Pegword system
a memory technique in which to-be-remembered items are associated with pegwords, each of which rhymes with a different number between one and ten
12
New cards
context dependent memory
The theory that information learned in a particular situation or place is better remembered when in that same situation or place.
13
New cards
state-dependent memory
The theory that information learned in a particular state of mind is more easily recalled when in that same state of mind.
14
New cards
mood-congruent memory
the tendency to recall experiences that are consistent with one's current good or bad mood
15
New cards
depth of processing
the idea that information that is thought about at a deeper level is better remembered
16
New cards
dual encoding
combining different types of encoding aids in memory
17
New cards
Ebbinghaus forgetting curve
if a memory is never used or recalled, then it will decay quickly over time, and then level off
18
New cards
massed practice
cramming
19
New cards
distributed practice
spacing the study of material to be remembered by including breaks between study periods
20
New cards
testing effect
enhanced memory after retrieving, rather than simply rereading, information (testing yourself)
21
New cards
george miller
made the information processing model
22
New cards
sensory memory
the immediate, very brief recording of sensory information in the memory system
23
New cards
iconic memory
a momentary sensory memory of visual stimuli; a photographic or picture-image memory lasting usually 0.3 seconds
24
New cards
echoic memory
a momentary sensory memory of auditory stimuli; if attention is elsewhere, sounds and words can still be recalled within 2 or 3
25
New cards
sensory memory purpose
to take in all the information and filter it
26
New cards
short-term memory
activated memory that holds a few items for thirty seconds, such as the seven digits of a phone number while dialing, before the information is stored or forgotten
27
New cards
magic number of items we can remember
7
28
New cards
maintenance rehearsal
A system for remembering involving repeating information to oneself without attempting to find meaning in it
29
New cards
explicit memory
memory of facts and experiences that one can consciously know and "declare"
30
New cards
episodic memory
the collection of past personal experiences that occurred at a particular time and place
31
New cards
semantic memory
memory for knowledge about the world
32
New cards
implicit memory
retention independent of conscious recollection
33
New cards
procedural memory
a type of implicit memory that involves motor skills and behavioral habits
34
New cards
priming
the activation, often unconsciously, of certain associations, thus predisposing one's perception, memory, or response
35
New cards
information processing model
A cognitive understanding of memory, emphasizing how information is changed when it is encoded, stored, and retrieved.
36
New cards
Working Memory Model
Only difference is sensory memory transfers to two different short term memory types - where its then combined (phonological/sound loop and visuospatial/sight loop combine to central executive)
37
New cards
retrospective memory
Short term memory and Long term memory - things that are stored for future use
38
New cards
prospective memory
remembering to do things in the future
39
New cards
Memory Hierarchies
Systems in which concepts are arranged from more general to more specific
40
New cards
semantic network
consists of nodes representing concepts, joined together by pathways that link related concepts
41
New cards
tip of the tongue phenomenon
experience of knowing that we know something but being unable to access it, you got stuck elsewhere in your semantic network
42
New cards
schemas
Preexisting mental concept or framework (your "idea" of what something should be or do)
43
New cards
memory neurotransmitter
acetylcholine
44
New cards
Long-Term Potentiation
Neural basis of memory - connections are strengthened over time with repeated stimulation (i.e. more firing)
45
New cards
Storage of most memory is in the
hippocampus
46
New cards
emotional memory is stored in the
amygdala
47
New cards
Encoding and retrieval is stored in the
frontal lobe
48
New cards
skills are stored in the
cerebellum
49
New cards
retrieval
The process of taking information out of storage
50
New cards
serial position effect
our tendency to recall best the last and first items in a list
51
New cards
primacy effect
tendency to remember words at the beginning of a list especially well
52
New cards
recency effect
tendency to remember words at the end of a list especially well
53
New cards
Recall vs. Recognition
fill in the blank tests vs. multiple-choice tests
54
New cards
encoding specificity principle
the idea that cues and contexts specific to a particular memory will be most effective in helping us recall it
55
New cards
flashbulb memory
a clear memory of an emotionally significant moment or event (adrenaline and cortisol help to solidify memories with acetylcholine)
56
New cards
repressed memories
memories that have been removed from conscious awareness
57
New cards
Memories become less accurate and more distorted over time
APA says memories before age 3 are unreliable (hippocampus not developed yet)
58
New cards
encoding failure
failure to process information into memory
59
New cards
proactive interference
old memories interfere with new memories
60
New cards
retroactive interference
new memories interfere with old memories
61
New cards
framing
Providing guiding questions "framing the question" leads to biased answers
62
New cards
misinformation effect
The distortion of memory by suggestion or misinformation
63
New cards
Elizabeth Loftus
Her research on memory construction and the misinformation effect created doubts about the accuracy of eye-witness testimony
64
New cards
anterograde amnesia
an inability to form new memories
65
New cards
retrograde amnesia
loss of memories from our past
66
New cards
source amnesia
faulty memory for how, when, or where information was learned or imagined
67
New cards
Concepts
Mental categories used to group objects, events, and characteristics
68
New cards
Classical model of Concepts
All instances of a concept share defining properties
69
New cards
prototype model
A way of thinking about concepts: Within each category, there is a best example—a prototype—for that category.
70
New cards
Metacognition
thinking about thinking
71
New cards
subgoaling
setting intermediate goals or defining intermediate problems in order to be in a better position for reaching a final goal or solution
72
New cards
trial and error
A problem-solving strategy that involves attempting different solutions and eliminating those that do not work.
73
New cards
Algorithm
A methodical, logical rule or procedure that guarantees solving a particular problem.
74
New cards
Heuristic
Shortcut strategy ("rule of thumb") that suggests, but does not guarantee, a solution
75
New cards
representative heuristic
a mental shortcut whereby people classify something according to how similar it is to a typical case
76
New cards
Factors that Influence Rep. Heuristic
ignore probabilities, Ignore sample sizes, Misconceptions of chance
77
New cards
regression toward the mean
the tendency for extremes of unusual scores to fall back (regress) toward their average with a higher sample
78
New cards
Gambler's Fallacy
the belief that the odds of a chance event increase if the event hasn't occurred recently
79
New cards
availability heuristic
estimating the likelihood of events based on their availability in memory; if instances come readily to mind (perhaps because of their vividness), we presume such events are common
80
New cards
Factors that influence the Availability Heuristic
illusory correlation, bias due to retrievability
81
New cards
Fixation
inability to see a problem from a new perspective
82
New cards
Mental set
tendency to approach a problem in one particular way
83
New cards
functional fixedness
think of things only in terms of their usual functions
84
New cards
divergent thinking
question can have multiple responses, encourages creativity (and directly opposes functional fixedness)
85
New cards
convergent thinking
limits creativity, question invites only one answer
86
New cards
belief bias
The tendency of one's preexisting beliefs to distort logical reasoning by making invalid conclusions.
87
New cards
belief perseverance
Belief perseverance is the tendency to cling to our beliefs in the face of contrary evidence.
88
New cards
confirmation bias
Tendency to search for information that supports our preconceptions and ignore or distort contradictory evidence
89
New cards
inductive reasoning
Start with data - then form a general theory
90
New cards
Deductive reasoning
Start with an idea (theory) then look for data to support it