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AP Language & Composition Rhetorical Terms
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Alliteration
Repetition of the same sound beginning several words or syllables in sequence.
Allusion
Brief reference to a person, event, or place (real or fictitious) or to a work of art.
Ambiguity (Ambiguous)
The multiple meanings, either intentional or unintentional, of a word, phrase, sentence or passage.
Analogy
A comparison between two seemingly dissimilar things. Often, an analogy uses something simple or familiar to explain something unfamiliar or complex.
Anaphora
Repetition of a word or phrase at the beginning of successive phrases, clauses, or lines.
Anecdote
A brief story used to illustrate a point or claim.
Aphorism
A terse statement of known authorship that expresses a general truth and moral principle.
Argument
A process of reasoned inquiry. A persuasive discourse resulting in a coherent and consideration movement from a claim to a conclusion.
Audience
The listener, viewer, or reader of a text.
Claim
Also called an assertion or proposition, a claim states the argument’s main idea or position.
Colloquialism (Colloquial Speech)
Words or phrases that have a conversational feel and are not generally used in formal written English.
Connotation
Meanings or associations that readers have with a word beyond its dictionary definition, or denotation.
Context
The circumstances, atmosphere, attitudes, and events surrounding a text.
Denotation
The strict, literal dictionary definition of a word, devoid of any emotion, attitude or color.
Diction
A speaker’s choice of words.
Emphasis
Emphasis allows the writer to place importance on a particular idea.
Ethos
Greek for 'character.' Speakers appeal to ethos to demonstrate that they are credible and trustworthy to speak on a given topic.
Euphemism
Greek for 'good speech,' euphemisms are a more agreeable or less offensive substitute for generally unpleasant words or concepts.
Figurative Language (figure of speech)
Nonliteral language, sometimes referred to as tropes or metaphorical language, often evoking strong imagery.
Hyperbole
Deliberate exaggeration used for emphasis or to produce a comic or ironic effect.
Imagery
A description of how something looks, feels, tastes, smells, or sounds.
Irony
A figure of speech that occurs when a speaker or character says one thing but means something else.
Jargon
Specialized terminology used by a particular group of people.
Juxtaposition
Placement of two things closely together to emphasize similarities or differences.
Logos
Greek for 'embodied thought.' Speakers appeal to logos, or reason, by offering clear, rational ideas.
Metaphor
Figure of speech that compares two things without using like or as.
Mood
The feeling or atmosphere created by a text.
Narration
In classical oration, the factual and background information, establishing why a subject or problem needs addressing.
Oxymoron
A paradox made up of two seemingly contradictory words.
Paradox
A statement or situation that is seemingly contradictory on the surface, but delivers an ironic truth.
Parallelism
Similarity of structure in a pair or series of related words, phrases, or clauses.
Pathos
Greek for 'suffering' or 'experience.' Speakers appeal to pathos to emotionally motivate their audience.
Persona
Greek for 'mask.' The face or character that a speaker shows to his or her audience.
Personification
Attribution of a lifelike quality to an inanimate object or an idea.
Purpose
The goal the speaker wants to achieve.
Rhetoric
Aristotle defined rhetoric as 'the faculty of observing in any given case the available means of persuasion.'
Rhetorical Appeals
Rhetorical techniques used to persuade an audience by emphasizing what they find most important or compelling.
Rhetorical Question
Figure of speech in the form of a question posed for rhetorical effect rather than for the purpose of getting an answer.
Satire
The use of irony or sarcasm to critique society or an individual.
Simile
A figure of speech used to explain or clarify an idea by comparing it explicitly to something else.
Style
A writer’s specific way of saying things.
Syntax
The arrangement of words into phrases, clauses, and sentences.
Theme
A writer’s thoughts on a topic.
Tone
A speaker’s attitude toward the subject conveyed by the speaker’s stylistic and rhetorical choices.
Understatement
A figure of speech in which something is presented as less important than it actually is.
Vernacular
The speech patterns of a particular group of people or region.
Voice
The unique flavor of a piece based upon the author.