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Psychology
The scientific study of behavior/mental processes in both humans and animals
Empirical evidence
information gained through experiements
cognitive bias
distort thinking and and lead to wrong opinions
Conformation bias
looking for info that confirms what they want to believe
hindsight bias
“Knowing” that something was going to happen after it has occured, “i knew it all along”
Overconfidence
Having too much faith in ones own ability, cocky.
evolutionary perspective
psychologists and researchers take principles of evolution including natural selection and apply them to psychological perspectives
cognitive perspective
focuses on intelligence and mental processes (like thinking, problem solving and memory) that influence behavior
humanistic perspective
emphasizes the human capacity for choice of growth. positive outlook, fulfill their potential and focus on the future.
psychodynamic perspective
established by behavior is determined by your past experiences left in the unconscious mind/ childhood experiences
behavioral perspective
observable behaviors/learned behaviors. people are controlled by their environnment, positive/negative outcome.
sociocultural perspective
society and culture shaping our thoughts, beliefs, values, language etc… CULTURE
hypothesis
A testable prediction about an outcome
falsifiable
can be proven false though experimentation
replication
repeating a research study to see if the data is consistent
reliability
study is reliable if it has consistent results when administered with similar conditions
APA
professional organization dedicated to advancing psychology
validity
if a study measures what it intends to measure
quantitive data
numbers based information, gathered from surveys and etc…
lickert scales
used in surveys/questionnaires to gauge attitudes and opinions “stongly agree”
qualitative data
non-numerical based information, deeper insights about certain behaviors
structured interviews
research method in which predetermined questions are asked in the same order
case study
research method in psychology that involves an in-depth examination of a person or a group. may not be generalizable to a larger population.
survey technique
research method used to collect data through self reporting measures
wording effect
changes wording or order of questions, this can change the responses depending on the change.
social desirability bias
responding to questions in a way that will get a person viewed more favorably by others often leading to inaccurate self reports
correlational research
used to show the relationship between two variables, does not establish the causation but predicts it.
third variable problem
a third variable may be influencing the relationship between the 2 variables of interest.
scatterplot
used in correlational research to display the relationship between 2 variables (a graph)
correlation coefficient
statistical measure to quantify the strength and direction between 2 variables. ranging from -1 to +1.
positive correlation
the variables move in the SAME direction. as one variable increases, the other variable also increases.
negative correlation
variables move in OPPOSITE directions. as one variable increases, the other variable decreases.
biological perspective
influence of genetics and brain chemistry on thinking and behavior, physical and biological process.
perspective
researchers use a variety of techniques or approaches to understand why people do the things they do.
naturalistic observation
observe and record real world behavior without any intervention or manipulation.