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Purpose
The reason a company exists; enduring and tied to vision; precedes strategy.
Define mission.
What a company is trying to accomplish right now.
Define vision.
Where a company is going; future-oriented
Define strategy.
How the firm will compete and achieve its mission and vision.
Define tactics.
The who/when/where of strategy implementation; day-to-day actions.
What is the correct order for purpose driven business
purpose, vision, mission, strategy, tactics
What is Conscious Capitalism?
A business philosophy with purpose and stakeholder value embedded into operations.
What are the four tenets of Conscious Capitalism?
Higher Purpose, stakeholder orientation, conscious leadership, conscious culture
What does SPICE stand for?
Society, partners, investors, customers, employees
What does TACTILE stand for?
trust, authenticity, caring, transparency, integrity, learning, and empowerment
What is one key difference between SBS and CSR?
SBS is more strategic and integrated with core competencies.
What is the second key difference between SBS and CSR?
SBS requires long-term commitment and resources.
What is the third key difference between SBS and CSR?
SBS emphasizes environmental sustainability more strongly.
What is the fourth key difference between SBS and CSR?
SBS focuses on sustainable development and SDG-linked opportunities.
What is characteristic #1 of corporate sustainability strategy?
Long-term focus on identifying opportunities and threats.
What is characteristic #2 of corporate sustainability strategy?
Ongoing innovation in technologies
What is characteristic #3 of corporate sustainability strategy?
Continuous development of resources and capabilities.
What is characteristic #4 of corporate sustainability strategy?
Focus on data
What is characteristic #5 of corporate sustainability strategy?
Sustainability embedded in purpose
What is quadrant 3 in sustainable value strategies?
Pollution Prevention (internal): Minimizing waste/emissions; creates cost and risk reduction benefits.
What is quadrant 4 in sustainable value strategies?
Product Stewardship: Integrating stakeholder views for reputation and legitimacy gains.
What is quadrant 1 in sustainable value strategies?
Clean tech: Investing in innovation and sustainable competencies for future growth.
What is quadrant 2 in sustainable value strategies?
Base of the pyramid: Co-creating business models to meet unmet needs and expand markets.
What returns do pollution-prevention initiatives usually create?
Cost leverage and risk reduction.
What competencies are required for pollution-prevention?
Operational discipline
What is real-options thinking?
Long-term investment logic expecting 5–7 year payoffs.
What is a business strategy?
A strategy enabling a firm to compete by price or differentiation.
What is a low-cost strategy?
Competing through efficiency and price leadership.
What is a differentiation strategy?
Offering superior customer value and charging a premium.
How do sustainability strategies fit mainstream strategy?
They can differentiate
What are logic models used for?
Mapping how CSR activities lead to stakeholder outcomes and business value.
What are the components of a logic model?
Stakeholder → Activities → Impact → Outcomes → Company Value → Contingencies.
Why are logic models helpful?
They clarify value creation
What is the first step in supply chain risk assessment?
Mapping what you do and don’t know.
What factors influence supply chain risk?
Risk size
What are the three baseline metrics for sustainable operations?
Energy
Why are baseline metrics important?
They enable goal-setting and tracking over time.
What other sustainable operations areas matter?
Employee well-being
What is the first dimension of the Star Model?
Strategy and goals.
What is the second dimension of the Star Model?
Structure.
What is the third dimension of the Star Model?
Processes and systems.
What is the fourth dimension of the Star Model?
Rewards.
What is the fifth dimension of the Star Model?
People.
What is the chain reaction explained in the Star Model?
Behavior → Culture → Performance.
What are the three CSR motives?
Instrumental
What is the instrumental CSR motive?
Need for control; appeals to employees' self-interest and outcome security.
What is the relational CSR motive?
Need for belonging; fairness builds trust and organizational identification.
What is the morality-based CSR motive?
Need for meaningful existence; alignment with ethical and personal values.
What activates care-based CSR considerations?
Authentic CSR practices that make work meaningful.
What activates self-protective considerations?
Tangible benefits and reduced risks to employee self-interest.
First CSR motives
Leverage care-based considerations and moral motives for CSR engagement to inspire employees and enhance meaningfulness by demonstrating CSR commitment
Second CSR Motive
Leverage self-protective considerations and instrumental motives for CSR engagement to encourage employees to participate in CSR initiatives through tangible benefits while taking steps to reduce potential threats in their self-interests
Third CSR Motive
Leverage relational status considerations and relational motives for CSR engagements by emphasizing the company’s collective efforts and CSR achievements that give employees a reason to feel proud, and to incorporate what the company stands for and values as part of their identity and sense of self