graphic design quiz study guide

Graphic Design

A variety of artistic and professional practices centered around visual communication and presentation.

Visual Communication

The use of symbols, images, and words to construct visual depictions of ideas and messages.

Historical Reflection

Graphic design mirrors societal trends, cultural shifts, and world events throughout history.

Cave Paintings

The origins of graphic design trace back to prehistoric art forms used for communication.

Art Deco

A design style from the 1920s characterized by luxury and optimism following World War I.

War Propaganda

Graphic design in the 1940s focused on powerful visual messaging during World War II.

Minimalism

A design approach that emerged in the 1940s, emphasizing simplicity and resource conservation.

Bohemian Style

The 1970s embraced a free-spirited aesthetic as a reaction against social conformity.

Neon Aesthetics

The 1980s reflected technology and consumerism through vibrant, eye-catching visuals.

Grunge

A rebellious design style from the 1990s that expressed disillusionment with mainstream culture.

Skeuomorphism

A design trend in the 2000s that made digital interfaces feel familiar and user-friendly.

Flat Design

A minimalist approach in the 2010s that simplified interfaces for better usability.

Maximalism

A design trend in the 2020s characterized by bold, elaborate visuals and 3D elements.

Target Audience

The specific group of people a design project aims to communicate with.

Communication Objective

The key information that needs to be conveyed to the audience.

Tone of Voice

The emotional quality or attitude conveyed through design choices.

Hierarchy

The order of importance among design elements guiding the viewer's eye.

Eye Flow

The intended path a viewer's gaze follows through a design layout.

Elements of Design

The basic building blocks (point, line, shape, size, color, texture, space, type) used in graphic design.

Principles of Design

Guidelines for effectively applying design elements (balance, contrast, emphasis, hierarchy, proximity, repetition, alignment, white space, unity).

Color Theory

Principles explaining how colors interact, mix, and affect emotions in design.

Color Wheel

A circular diagram showcasing the relationships between colors.

Primary Colors

The basic colors (red, blue, yellow) that cannot be created by mixing other colors.

Secondary Colors

Colors created by mixing two primary colors (orange, green, purple).

Tertiary Colors

Colors made by mixing a primary color with an adjacent secondary color.

Hue

The pure form of a color without any black, gray, or white added.

Value

The lightness or darkness of a color, influenced by adding white or black.

Saturation

The intensity or vividness of a color, affected by mixing with gray or complementary hues.

Color Interaction

The phenomenon where colors appear differently based on surrounding colors.

Monochromatic Color Scheme

A color scheme using variations of one color for a harmonious look.

Analogous Color Scheme

A scheme using adjacent colors on the color wheel for a rich visual effect.

Complementary Color Scheme

A scheme pairing opposite colors for high contrast and visual interest.

Split Complementary Color Scheme

A variation using one color and the two adjacent colors to its complement.

Triadic Color Scheme

A scheme using three equally spaced colors around the color wheel for balance and contrast.

Tetradic Color Scheme

A scheme using two sets of complementary colors for variety and contrast.

Warm Colors

Colors like red, orange, and yellow that evoke warmth and energy.

Cool Colors

Colors like blue, green, and purple that create a calming effect.

Color Perspective

A technique where warm colors appear closer and cool colors recede in space.

Atmospheric Perspective

A technique mimicking how objects appear in the atmosphere, affecting color saturation and clarity.

Color Psychology

The study of how colors evoke emotions and reactions in viewers.