Ch F02: Professional Image

As a professional in the beauty and wellness industry, you should consider yourself to be defined by all EXCEPT which of the following?

your ability to be someone other than yourself

Which of the following will your clients most likely except of you?

to look good and to be well-groomed

Your professional image is ____

the impression you project through your appearance and conduct in the workplace

If you asked ten different people to define professionalism, you would likely_____

get ten different answers

Which of the following is TRUE of the qualities that demonstrate professionalism

they will become the template through which you shape your career

What should fashion be for the beauty professional?

a creative outlet

Which rule should the beauty and wellness professional keep in mind when it comes to his or her professional image?

the 7/11 rule

It is typically the case that within 7 ______, someone will establish 11___

seconds, impressions

When a beauty and wellness professional is well-groomed, he or she advertises a ____ their industry

commitment to

Personal grooming includes all EXCEPT which of the following

how a person treats coworkers and clients

Which of the following is defined as the daily maintenance of cleanliness by practicing good, healthful habits?

personal hygiene

Among the following things that you will deal with as a beauty and wellness professional, which of them is MOST likely to be one of your greatest challenges?

the diverse personalities of your clients

Among the following image enhancers, which one is NOT named in the text?

personal hygiene

A good work ethic depends on all EXCEPT which of the following?

hygiene

Which of the following is TRUE of punctuality in the beauty and wellness industry?

it is a professional responsibility

Which of the following should you consider to be your personal calling card, where you display your talents and work for potential employers to evaluate your professional skills?

your portfolio

There is a saying in marketing today: ¨if you are not ____, then you don´t exist.¨

on the internet

What should you think of your portfolio as being?

an exhibit of your work on display for potential clients and employers that allows them to evaluate your professional skills and technical artistry

A powerful online or printed portfolio should include all of the following EXCEPT___

a list of personal hygiene and grooming practices

Prepare your portfolio in a way that projects_____

professionalism

All EXCEPT which of the following is true of online communication

it is a safe form of communication since it requires no etiquette

If you neglect_____, then social media websites, including photo-sharing sites, can quickly diminish your reputation

media etiquette

In order to help avoid costly mistakes in the future, it is important that you take all EXCEPT which of the following simple steps in your social media venues?

emphasize a strong work ethic as well as good hygiene

You should avoid all EXCEPT which of the following order to avoid costly mistakes in your social media venues

the posting of personal pages or walls

One of the 10 general guidelines to keep in mind for social media marketing is to___

always write back