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Basic torts relating to businesses often involve disputes concerning __________.
contracts
A primary responsibility of administrative law is to __________.
enforce agency regulations.
Which type of hotel security standard involves employing armed security guards in high-crime areas? __________.
Personnel-related
Products that go straight from producers to consumers are using __________ channels of distribution.
direct
The dealers who are authorized by manufacturers to distribute the manufacturers' products are the ones who usually are negatively affected by __________.
gray marketing.
What is an effective technique for employees to use to extract relevant information from written materials? __________.
Take notes while reading
What is an effective way to support and encourage someone who is talking to you? __________.
Make comments such as 'yes' or 'I see' occasionally.
An important guideline for effective listening is to __________.
practice active listening.
What is the most appropriate closing to include in a response to a customer's e-mail inquiry for product information? __________.
Thank you for your interest in XWQ products. Please let me know if you have any additional questions.
Why is it often important to take notes during meetings or presentations? __________.
Information will be needed later.
When writing a business report, Thomas might check his writing and style manual to determine the __________.
appropriate way to cite his resources.
Which of the following components of a business letter includes the date? __________.
Heading
Which of the following is the most appropriate method for supervisors to use when communicating about personal or confidential issues with individual employees? __________.
Face-to-face meeting
While working as a motel desk clerk, you have directed newly registered guests to an occupied room. The guests return to the front desk rather upset. You should immediately __________.
apologize to the guests and reassign them.
A good way for salespersons to prevent customer complaints is by __________.
accurately determining each customer's needs
What is an important aspect of a customer-centric business? __________.
Aligning business activities with customer needs
Transportation routes, rates, and services may all be regulated by __________.
laws
When Angela spent her birthday money on a designer handbag, the opportunity cost was __________.
buying concert tickets
What usually results when business operations and procedures are efficient and economical? __________.
Consumers can buy quality products at competitive prices
Which business activity provides the connecting link between the business and its customers? __________.
Marketing
Which of the following is an advantage of using the divisional organizational structure? __________.
It can create better customer experiences.
The freedom to compete is a characteristic of businesses that operate in a __________.
market economy
Research and development speed up production by __________.
Simplifying existing products
Megan is a computer sciences specialist looking for a job while the economy is experiencing a recession. She interviews for two jobs: one with a well-respected firm that has been around for 20 years, and another with a firm that in six months will open its doors for the first time. Which of the following is NOT an advantage of taking a job at the new company? __________.
Greater pressure to expand
Which of the following factors can lead to a lower standard of living for all Americans? __________.
An unfavorable balance of trade
Why is cheating unfair to the one who cheats? __________.
The cheater hasn't learned the material
Self-control can help you to enjoy greater professional success by helping you to avoid __________.
making mistakes
Admitting that you made a mistake can be difficult because making a mistake is so __________.
embarrassing
Considering your words carefully before saying them is known as __________.
speaking tactfully
Which of the following is evidence that diversity cannot be avoided? __________.
The demographic makeup of today's workforce
An activity that helps you prepare your responses to different negotiating styles is called __________.
role playing
Which of the following is an example of a conflict response mode? __________.
Avoidance
Which of the following will help you to be a good team member? __________.
Listening to what others have to say
What is the 'Plan B' for a group trying to reach a consensus? __________.
The second method of decision making
Every year since she was born, Sophia's grandparents invested $100 on her birthday. Sophia is now 18 and the investment has grown large enough to pay for most of her college expenses. Her grandparents explain that this is because her money has grown in two ways: by earning interest, and then by earning interest on that interest. This is an example of __________.
compound interest
Using a credit card is __________.
like getting a free loan if you pay the balance each month
Why is it important to read and reconcile bank statements? __________.
To balance an account
One way to reduce the risk of identity theft is by __________.
shredding old bank statements
Since Logan is willing to accept a moderate or high risk in exchange for the potential of a moderate or high return, he should invest his funds in __________.
stocks
Buying insurance is one way that businesses manage __________.
risk
Accounting software applications facilitate a business's ability to efficiently track income and expenses, manage inventory, and __________.
process payroll
Interest a business earns from its bank accounts is included in which category of the income statement? __________.
Revenue
A tool that businesses can use to orient new employees is a(n) __________.
employee handbook
How could the corporate headquarters of a national restaurant chain use the U.S. Census data that it obtained online? __________.
To determine where to locate a new restaurant based on population growth
Rochelle is conducting telephone interviews to determine the demand for a new water park in the Nashville area. To more effectively sequence her questions based on the respondents' answers to earlier questions, Rochelle should use __________ software.
computer-assisted interviewing (CAI)
Which of the following would best enable a hotel to assess its business guests' ongoing behavior? __________.
Sales records
Calculate the range if 30 customers visit a business two times a month, 45 customers visit the business three times a month, 55 customers visit the business four times a month, and 20 customers visit the business five times a month. __________.
3
When citing research findings during an oral presentation, the presenter should make sure that the information is __________.
relevant and timely
What marketing function directly affects how well a product will sell and the amount of money the business will make? __________.
Pricing
A person who promotes Walt Disney theme parks is marketing a __________.
service
One of the main purposes of target marketing in the travel and tourism industry is to __________.
reach the correct market segment
What portable device can businesspeople use to store electronic documents, so they can later retrieve them from other computers? __________.
Flash drive
What is an advantage to a company that effectively manages its business information? __________.
Saves time and money
Which of the following is an important component of computer systems? __________.
Software
Which of the following is true regarding most word-processing computer applications? __________.
A document can be changed while the user is viewing it on a monitor
What is an important consideration when selecting graphics and posting them on a business's website? __________.
Download time
To increase efficiency among channel members, which type of software allows for the secure transfer of information via the Internet? __________.
Virtual private network
A new law was passed that affects the type of personnel records Germaine must keep at his financial services company. This is an example of which influence on the selection of records that businesses keep? __________.
Regulations
What type of trend are businesses considering when they analyze where customers live and their ethnic backgrounds? __________.
Demographic
Health and safety regulations in business usually require businesses to __________.
report workplace accidents.
Which of the following is a technique that employees can use to help prevent accidents in the workplace? __________.
Follow safety instructions
Which of the following is NOT something you need to complete your project? __________.
Sponsors
A project manager may schedule a meeting with his project team when closing the project to __________.
evaluate the project's successes and obstacles
Claire is responsible for maintaining an inventory of routine office supplies for a small business. To determine the optimal level of inventory of each item to keep on hand, Claire should consider the __________.
average product usage amount per month
What is one of the most important components of the production process? __________.
Human resources
Which of the following is an example of a quality control method used in the workplace? __________.
An advertising manager corrects a copywriter's ad copy
When a purchasing agent ordered products for a national park's gift shop, s/he agreed to the terms F.O.B. destination. What can the purchasing agent expect as a result of these terms? __________.
The vendor will pay shipping charges to the national park's gift shop
Which of the following instructions should the manager stress during security training as the business's main objective during a robbery? __________.
Safeguarding customers and employees
Which of the following is a true statement about sleep? __________.
The amount of sleep people need varies from person to person
Which of the following techniques for developing ideas is especially useful for project planning? __________.
Concept mapping
Which of the following is not a time waster? __________.
Building in planning time.
What should individuals take into consideration when researching employment opportunities in business? __________.
Future outlook
Which of the following would indicate that a job applicant is more likely to make mistakes on the job? __________.
The résumé contains misspelled words.
To take advantage of work-related networking opportunities, a businessperson might benefit by __________.
joining a professional organization
Melanie recently graduated from college with a degree in hospitality management and has good organizational, communication, and management skills. Melanie enjoys traveling, sailing, and planning social events. Which of the following jobs in the hospitality and tourism industry best matches Melanie's skills and interests? __________.
Cruise director
What is the typical effect of an economic slowdown on the hospitality industry? __________.
A decrease in the number of guests and an increase in the number of rooms available
Because of regular changes in the supply of and demand for hotel rooms, prices for rooms are often __________.
negotiable
A representative from a local distributor shows you calendars featuring photos of the most scenic locations within the community, a board game developed by the local chamber of commerce, a Fourth of July banner, and a holiday ornament designed by senior citizens. If your Welcome Center specializes in selling community-based products that can be promoted throughout the year, which would you buy? __________.
Board game
Which of the following is an example of a product in the travel and tourism industry? __________.
A fly-drive vacation package
To inspect and evaluate the available colors and quality of a vendor's table linens firsthand, a resort's purchasing manager might ask the vendor to provide __________.
fabric samples
Buyer Jones is negotiating a contract to purchase a large quantity of products from Seller Brown. There are several things Jones wants Brown to agree to before Jones will agree to buy. What is this buyer asking for? __________.
Concessions
One reason why it is important for a business to be involved in community activities is because this involvement often __________.
sets the business apart from competitors
Four Seasons Hotels and Resorts, which prides itself on its extensive collection of art and artifacts, has created a series of audio programs featuring discussions with art experts about works of art found at Four Season Hotels and Resorts around the country. These recordings, available in several different formats, are available for download at the company's website. Which of the following terms best describes these audio programs? __________.
Podcasts
A business that asks customers to forward an email to their friends or associates is engaged in __________.
viral marketing
What type of mobile-gaming application is likely to appeal to NASCAR fans? __________.
Auto-racing
Why would a graphic designer for an amusement park find the color image of the park on a computer screen to be different from the park's actual color? __________.
Color reproduction processes define different visible areas
Following a stay at a beach resort, a guest wrote a positive review of it on the Orbitz website. This is an example of a(n) __________.
word-of-mouth (WOM) strategy
In a movie that's about to be released, the main actors stop their car in front of a billboard for InterContinental Hotels. For the audience, this is an example of __________.
product placement
Which of the following is most likely to be characteristic of an effective advertising headline? __________.
Simple, common words
What should you do to write effective direct-marketing copy? __________.
Introduce the call to action early in the material
Which of the following is a promotional message that would likely appeal to a target market that consists of 18- to 24-year-old fashion-oriented females? __________.
Television commercial showing a popular chain's new clothing line
A business owner checks the final proofs of the body copy of an advertisement against the original, approved copy in order to make sure that __________.
all the corrections were made
In just its first six months of operation, Smoky Mountain Cabin Rentals has developed a long list of individuals who have specifically requested more information about the accommodations that Smoky Mountain offers. The company has a mailing address, phone number, and e-mail address for each person. Which of the following direct marketing media would be best suited for communicating directly with these potential guests on a weekly basis? __________.
Participating in community outreach activities might be considered a form of __________.
institutional promotion
Which of the following elements of design might a display designer use to create contrast in a display? __________.
Texture
A hotel purchases theater tickets for upcoming plays, arranges discounts at local restaurants, and advertises that, for one price, a guest can stay at the hotel, receive two tickets to a play, and receive a discount on meals. This special promotion is known as a(n) __________ plan.
package
A customer has been looking at different brands of the same product for several minutes. What is the most appropriate sales approach to use under these circumstances? __________.
Brand X is on sale today
When customers are provided the most satisfactory goods, they have positive feelings about the company and often __________.
tell others about the business
Which of the following is an example of suggestion selling? __________.
This tie matches your shirt
Which of the following is a factor that often motivates people to choose a certain travel destination? __________.
Recommendations of friends
