sports develpment in practice and events and initiatives LO4

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17 Terms

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What is initiatives in sport And example

Initiatives  is a specific activities or programme used to promote participation in general or in particular sport.

Example could be swim 21 to increase participation through higher standards by higher coaching could be

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Methods of promotion

To advertising

Social media

Newspaper

Radio

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How do initiatives contribute to sports development

  • Increase participation

  • Promotes participation for specific target groups

  • Developing talent to help elite sport

  • Social policy by promoting health/reducing crime

 

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Examples of initiatives

  • Swim 21

  • Kickz

  • This girl can

  • The great British tennis weekend

  • Couch to 5k

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What is sporting events

Sports events are regular or periodic sporting competitions.

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How do events contribute to sports development

  • Raise awareness because on TV

  • Increase participation and levels

  • Promote positive sporting values 

  • Create role models which help people take part

  • Educate people on rules of sports

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Examples of events

  • Wimbledon

  • Olympic Games

  • FA cup

  • London marathon

  • Football World Cup

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4 types of events

  • international= promotes sport by attracting teams, players and people from across the world

  • National= national events that promote participation in 1 country

  • Regional= competitions held in counties or larger areas of country to promote talent

  • Local= small competitions promoting participation

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4 examples of events

Olympic Games, FA cup, London Marathon, Championships

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Characteristics of sports development initiatives and events

  • Purpose and aim: Target specific areas, social needs, government targets and raising public awareness.

  • Scale: the bigger the scale the more you have to deal with realistically. International, national, regional, local

  • Organisations involved: what help the development initiative events happen, provide supported deliver on a local scale like primary schools.

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disadvantages of hosting big sporting events

Infrastructure

Houses lost

Expensive

Increased taxes

If event is bad, low reputation

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advantages of hosting big sporting events

Money to area

Sponsor deals

Higher participation

Raises profile

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Benefits of volunteering

Experience

Good social skills

Gain training

Meet new people

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What is great British tennis weekend

It’s a sporting initiative Run by LTA, free chance to play rennis with many dates and is for anyone regardless of age background or ability

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What is swim 21

It’s a sporting initiative icing to increase quality of swimming at local clubs by increasing swimming members and coaches/volunteers

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What is chance to shine

National charity which aims to increase cricket in schools and local communities. Supply’s resources to help support cricket

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Advantages/ disadvantages of costs in sports development initiative and events

Advantages-

financial gain

sustained investment in the sport

Disadvantages-

Upfront costs like stadiums and building work