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what is an invention?
the process of discovering a principle which allows a technical advance in a particular field that results in a novel product
what are the drivers for invention (different to the strategies for innovation)?
personal motivation to invent: expression of creativity or personal interest
scientific and/or technical curiosity
constructive discontent with existing invention
desire to make money
desire to help others
what is a lone inventor?
an individual working outside or inside an organisation who is committed to the invention of a novel product
often become isolated because they are engrossed with ideas that imply change and are resisted by others
what are the advantages and disadvantages of being a lone inventor?
pros: completely new and different ideas - leading to revolutionary products
cons: may not give sufficient care to marketing/sales, isolated, no backing, hard time developing designs (especially if large investments are required), resisted by other employers and workers
what is intellectual property (ip)?
a legal term for intangible property such as ‘creations of the mind’ - like inventions and designs that are used in a commercial setting. intellectual property is protected by law.
what are the benefits of IP protection?
differentiating a business from competitors
allowing sale or licensing (revenue streams)
offering customers something new and different
marketing/branding
establishing a valuable asset that can be used as security for loans
what are the most effective strategies for protecting ip?
patents
trademarks
copyright
what is a patent?
an agreement from a government office to give someone the right to make or sell a new invention for a number of years - allows dominant designs to be established within marketplaces
what is a trademark?
a recognisable sign, design or expression which distinguishes products or services of a particular trader from the similar products or services of other traders
what is copyright?
a legal right created by the law of a country that grants the creator of an original work exclusive rights to its use and distribution for a limited time, with the intention of enabling the creator to receive compensation for their intellectual effort
what is meant by ‘patent pending’?
an indication that an application for a patent has been applied for but not yet processed. the marking serves to notify those copying the invention that they may be liable for damages and back dated loyalties once a patent is issued.
what is meant by ‘first to market’?
when a company or individual has an innovative idea, they will rush it to have it on the market before anyone else. some innovators decide not to protect their ip as an alternative strategy to ensure success by allowing them to get to market first rather than spend time and money on patents.
what does it mean to shelve technology?
to pause, delay or discontinue the development, deployment or commercialisation of a technological product or system
what are the reasons for shelving technology?
social factors: the markets may not be ready for the innovation due to cultural resistance or perceived safety risks
technological limitations: the underlying science may exist, but practical implementation may be unviable
strategic timing: companies may stagger releases to avoid market confusion
cost barriers: high production costs can make technologies commercially unfeasible
market viability: products may be withdrawn if demand is insufficient