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dogmatism
the belief that accurate knowledge is to be gained thru theorizing and reasoning
empiricism
the belief that accurate knowledge of the world requires observation of it
empirical methods
rules and techniques for observation that allows observers to avoid the msitakes that observation can produce
defining variables
measuring variables
identifying relationships
drawing conclusions
sampling guidelines
sample randomly & amply
demand characteristics
features of an observational setting that cause ppl to behave as they think an observer wants or expects them to behave
solutions to demand characteristics or subject bias
the solutions:
ensure anonymity
measure involuntary behaviors in a nonobvious way
keep the subject blind to the hypothesis
“double blind” technique
The true purpose of the study is hidden from the observer and the participant
So what does establish causation?
An experiment
manipulate the independent variable
control other possible causal variables (eg, randomize, hold constant)
Measure the effects