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Political Economy
A way of understanding and critiquing mass media content by analyzing how it is produced, distributed, and consumed, focusing on power relationships.
Hegemony
The dominance or power that one social group holds over others, often maintained through ideological means.
Propaganda Model
A framework that asserts mass media upholds the interests of a powerful elite, focusing on the inequality of wealth and power in media representation.
Media Ownership
Refers to who controls and owns media institutions and their influence on media content and representation.
Advertising
A significant source of revenue for media, influencing the content produced to align with advertisers' interests.
The Media Elite
Influential individuals or groups that have significant power over media narratives and the dissemination of information.
Flak/PR
Negative responses or counter-messages aimed at media content that may challenge powerful interests.
Common Enemy
A concept used in media to unify audiences against a perceived threat or adversary, reinforcing dominant ideological narratives.
Social Power
The ability of individuals or groups to influence or control the actions and beliefs of others in society.
Class Inequality
The disparity in wealth and resources between different social classes, often addressed in media representation.
Media as Cultural Pedagogy
An approach to understanding how media representations inform values and shape identities, often implicitly.
Cultural Pedagogy
The idea that media images and stories educate us on behavior, beliefs, and desires.
Implicit Learning
Learning that occurs without conscious awareness, often shaping norms and personal identity.
Cultural Studies
A field of study that examines culture in its social, political, and economic contexts.
Dominant Ideologies
Beliefs and values that serve to reproduce social relations of domination and subordination.
Oppositional Identities
Identities created in defiance of dominant media narratives, often leading to distinct subcultures.
Diagnostic Critique
A method of analyzing media that uses historical context to understand content and representation.
Political Economy
The study of how economic and political factors influence the production and representation of media.
Textual Analysis
The critical assessment of media content, examining style, imagery, structure, and point of view.
Audience Reception
The way different individuals interpret media texts based on their identities and experiences.
