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Population
Entire group of individuals that are of interest in a study
Census
collects data from every individual in the population
Sample
subset of individuals in the population
Convenience sampling bias
a sample selected based on ease of access rather than random selection
Bias
makes the results of the study likely to over/underestimate
Voluntary response bias
allows people to choose to be in the sample by responding to a general invitation
Random sampling
using a chance process to determine which members of a population are included in a sample
Simple random sample
chosen in such a way that every group of n individuals has an equal chance of being selected
Strata
individuals in a population who share characteristics thought to be associated with variables being measured in a study
Cluster
group of individuals in the population that are located near each other
Stratified random sampling
selects a sample by choosing an SRS from each stratum and combining them into one overall sample
Cluster sampling
randomly choosing clusters and including every member of the cluster in the study
Multistage sampling
sampling technique that uses a two-stage (or more) process to select a sample from a large population
systematic random sampling
selects a sample from an ordered arrangment
undercoverage
occurs when some member of the population are less likely or unable to be chosen
nonresponse bias
individuals chosen for the sample refuse to participate
Response bias
when there is a systematic pattern of inaccurate answers to a survey question
Observational study
examines data for a sample of individuals without attempting to influence the response (ex. survey)
Confounding
when the effects of an explanatory variable on a response variable cannot be distinguished from external factors
Experiment
deliberately imposes some treatment on individuals to measure their response
placebo
treatment with no active ingredient
treatment
condition applied to individuals in an experiment
factor
variable that is manipulated an may cause a change in the response
control group
a baseline for comparing the effect of the other treatments
Experimental design must have
Comparison, random assignment, control, and replication
Completely randomized design
experimental units are assigned to the treatments completely by chance
Block
a group of experimental units that are known before the experiment to be similar in some way that affects response
Block (or matched pairs) design
places experimental units into blocks before random assignment to reduce the variability of the response across experiments
Sampling variability
refers to the fact that different random samples of the population can produce different results
Sample size
larger samples tend to produce estimates closer to the true population value than smaller samples
Statistically significant
difference in observed results of a study is large enough that it cannot be explained by chance
scope of inference
the conclusions you can make from a study, specifically whether they apply to a larger population or establish a cause-and-effect relationship
Scope of experiments on non-humans
can be generalized to the population and establish causation
Scope of experiments on humans
cannot be generalized to the population but establish causation
Scope of good observational studies
can be generalized to the population but dont necessarily establish causation
Scope of bad observational studies
cant be generalized to the population nor establish causation
Establishing causation requires
strong association, consistent association across studies, large values of the explanatory are associated with strong responses, cause precede effect, and plausability
Placebo effect
describes the fact that some subjects in an experiment will respond favorably to an inactive treatment
Single-blind study
either the subject or experimenter doesn’t know who is receiving treatment
Double-blind
both the subject and the experimenter doesn’t knwo who is receiving treatment