ECON1101 Week 1 – Lecture 1: Introduction to Economics Microeconomics 1

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These flashcards cover the introductory concepts of economics, micro vs macro distinctions, positive vs normative analysis, fundamental principles of decision making, and the foundations of demand and supply.

Last updated 5:35 AM on 8/3/26
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23 Terms

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Economics

The study of decision making and the process of allocating scarce resources among consumers and firms.

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Microeconomics

The study of how households and firms make decisions and how they interact in specific markets as small economic units.

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Macroeconomics

The study of economy-wide phenomena including inflation, unemployment, and economic growth.

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Positive economics

Objective and factual statements about what economic agents do and why, limited to verifiable claims without value judgment.

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Normative economics

Subjective statements regarding what economic agents should do, often involving value judgments and public policy choices.

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Opportunity Cost

The value of the best alternative that must be given up to obtain some item.

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Marginal change

A small, incremental change described as "a little more, or a little less."

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Experimental Economics

The creation of data to test models; it establishes causation but typically has a narrower application.

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Econometrics

The use of existing data to test models; it has a wider application but makes it harder to establish causation versus correlation.

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Economic Model

An abstract, simplified explanation of how the economy, or a part of it, works, which ignores less important factors to focus on key variables.

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Positive relationship

A direct association where both variables move in the same direction, represented by an upward sloping curve.

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Negative relationship

An inverse association where variables move in opposite directions, represented by a down sloping curve.

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Slope of a straight line

Slope=change in ychange in x=riserun\text{Slope} = \frac{\text{change in y}}{\text{change in x}} = \frac{\text{rise}}{\text{run}}

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Quantity demanded (QD)

The amount of a good that buyers are willing and able to purchase at a specific price.

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Law of Demand

The principle that as the price rises, the quantity demanded falls, and as the price falls, the quantity demanded rises (PQD\uparrow P \rightarrow QD \rfloor and PQD\rfloor P \rightarrow QD 瀑).

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Market demand

The sum of all individual demands for a particular good or service, obtained by summing individual demand curves horizontally.

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Ceteris paribus

A methodology in price analysis where all other factors affecting demand are held constant to observe the effect of a price change.

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Movement along the demand curve

A change in the quantity demanded generated ONLY by a change in the price of the good or service.

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Shift of the demand curve

A change in demand caused by factors other than price, such as income, preferences, or expectations, that alter the quantity demanded at every price.

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Normal good

A good for which an increase in income leads to an increase in demand.

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Inferior good

A good for which an increase in income leads to a decrease in demand.

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Substitutes

Related goods where an increase in the price of one leads to an increase in the demand for the other (e.g., Coca-Cola and Pepsi).

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Complements

Related goods where an increase in the price of one leads to a decrease in the demand for the other (e.g., bread and butter).