ECON 101: Basic Microeconomics Flashcards

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Vocabulary-style flashcards covering core economic principles, laws of supply and demand, and basic microeconomic and macroeconomic concepts.

Last updated 7:45 AM on 7/31/26
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25 Terms

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Economics

The study of how individuals, families, businesses, and societies make critical decisions and allocate scarce resources to meet unlimited needs.

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Scarcity

The fundamental problem of economics concerning limited resources but unlimited wants.

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Opportunity Cost

The value of the next best alternative that must be forgone when making a choice.

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Supply

The quantity of a good that producers are willing to offer at different prices.

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Demand

The desire and ability of consumers to purchase goods and services.

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Microeconomics

Investigates the specific decision behaviors of consumers, individual households, and distinct firms.

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Macroeconomics

Examines overall, system-wide variables, focusing on macro targets and national outcomes such as inflation and unemployment.

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Economy

Created by the interaction of resources, people, businesses, governments, and markets working together to produce and distribute goods and services.

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Choice

The necessity for consumers to select among competing alternatives because scarcity prevents satisfying all wants.

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Invisible Hand

A metaphor by Adam Smith describing how incentives in free markets lead self-interested people to accidentally act in the public interest.

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Law of Supply

The principle that, ceteris paribus, when the price of a good increases, the quantity supplied increases; when the price decreases, the quantity supplied decreases.

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Law of Demand

The principle that, ceteris paribus, when the price of a good increases, the quantity demanded decreases; when the price decreases, the quantity demanded increases.

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Price Ceilings

Artificial caps that keep prices below market equilibrium, which can discourage output and create shortages.

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Price Floors

Artificial minimum prices, such as minimum wage laws, which may trigger surpluses or lower aggregate employment demand.

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Comparative Advantage

The principle that trade remains mutually beneficial if both parties focus on what they produce relatively best, even if one party is more efficient overall.

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Voluntary Exchange

A transaction that increases overall welfare because both parties give up what they value less for something they value more.

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Thinking at the Margin

Incremental decision making where a rational choice proceeds only as long as MB>MCMB > MC.

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Marginal Benefit (MB)

The incremental increase in benefit resulting from a specific choice, such as a higher score on an exam.

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Marginal Cost (MC)

The incremental cost or sacrifice resulting from a specific choice, such as sleep deprivation or fatigue.

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Externality

A cost or benefit imposed on bystanders who are not involved in the economic transaction.

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Economic Efficiency

Maximizing total output by ensuring all available inputs are optimized to generate the maximum potential GDP and value.

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Social Equality

Structuring resources to distribute economic welfare fairly across all citizen tiers.

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Ceteris Paribus

A Latin term meaning 'other things being equal' or 'all other factors held constant' used to isolate critical variables in economics.

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Production Possibility Frontier (PPF)

An economic model representing production boundaries; points on the curve are efficient, while points inside the curve are possible but inefficient.

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Circular Flow of Income

An economic model showing how firms pay wages to workers, and workers in turn purchase products from firms.