6.7 Behavioral Principles of Reinforcement and Punishment

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These flashcards cover key concepts related to reinforcement and punishment as discussed in the lecture.

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10 Terms

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Reinforcement

A process that increases the likelihood of a behavior by adding or removing stimuli.

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Positive Reinforcement

Increasing a behavior by adding a pleasant stimulus.

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Negative Reinforcement

Increasing a behavior by removing an aversive stimulus.

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Punishment

A process that decreases the likelihood of a behavior by adding or removing stimuli.

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Positive Punishment

Decreasing a behavior by adding an aversive stimulus.

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Negative Punishment

Decreasing a behavior by removing a pleasant stimulus.

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Stimulus

Any object or event that elicits a response from an organism.

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Aversive Stimulus

A stimulus that is unpleasant or undesirable.

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Pleasant Stimulus

A stimulus that is enjoyable or desirable.

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Behavior Change

The modification of an individual's actions as a result of reinforcement or punishment.