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panache
a confident and stylish manner, dash; a strikingly elaborate or colorful display
freemium
Giving away a base-level product for free, but then offering paid upgrades and enhancements once the buyer is hooked
plain folks
Having people just like you speak on behalf of a product, except—unlike you—they're getting paid
false statistics
Using graphs, charts or statistics that sound precise—yet even the four out of five dentists who preferred Trident gum can find these numbers suspect.
bundling
The practice of offering multiple, usually related, goods and services at a lower price than if each item were purchased separately.
bandwagon appeal
The psychological nudge to do—or consume—something because others are doing it. Also known as FOMO
Aspirational Buying
When consumers are encouraged to live like those they admire, even if they can't afford it.
what is the habit cycle
cue -> routine -> reward
in the video what was the guys cue for his habit cycle
at around 3:00-3:30
in the video what was the guys routine for his habit cycle
go upstairs, get a cookie, and talk to his coworkers
in the video what was the guys reward for his habit cycle
socializing with his coworkers
how to deposit money into a checking account
- bring it to your bank
- check
-ATM
-Mobile app
-direct deposit
-transfer from another account
how to withdrawal money into a checking account
-ATM using a debit card
- bank teller
-make a purchase
-check payment
-online bill payment
-money transfer
checking account
money for now, easily accessible
savings account
account to save up, don't touch often, can earn interest
tips on opening a savings account
- has an app/ mobile deposits
-avoid fees
-compare interest rates
-make sure its FDIC insured
common banking fees
-monthly maintenance
- out of network ATM fees
-overdraft fee
-insufficient funds fee
-wire transfer fee
-early account closing fee
- excessive transactions fee (savings only)
1. compound interest formula A=P(1 + r/n) ^nt
final amount
2. compound interest formula A=P(1 + r/n) ^nt
principal (initial)
3. compound interest formula A=P(1 + r/n) ^nt
initial rate (written as a decimal)
4. compound interest formula A=P(1 + r/n) ^nt
# of times compounded per year
5. compound interest formula A=P(1 + r/n) ^nt
# of years
certificate of deposit
-pays a fixed amt of interest on your principal at the time of maturity (3 months - 5 years)
-guaranteed interest rate
- cannot access funds until the CD matures
Money Market Account
- combines features of checking and savings account
- may pay higher interest rates
-easier to pay for transactions with check and debit cards
-best for short term financial planning
traditional savings account
A savings account with a low (no) minimum balance, ease of withdrawal, interest
online savings accounts
An account that offers high-interest savings, low fess, no minimum deposits and 24/7 access to your account through the internet.
high-yield savings account
an account that pays a higher interest rate than a traditional savings account
50/30/20 rule
50% needs, 30% wants, 20% savings
challenges to having a credit card
easy to feel like your not spending real money
challenges to saving because of inflation
inflation should increase around 2-4% your paycheck should reflect this
living paycheck to paycheck
its stressful, hard to cut down to put something in savings, people often think that because they only have a little bit of money they shouldn't put it into a savings account because it wont do anything
advantages of personal internet banking
-easier bill payments
-24/7 access
-sync accounts with apps
- account balance access
direct deposit
-automatic transfers
-common uses
-need to provide (BA #'s, routing #'s, or a void check)
online bill pay
can set up e-bills and automatic pay sometimes for a discount
person to person payment apps
zelle, venmo, never pay instant transfer fees
how to boost banking security
-multifactor authentication
-no public wifi
- ask for text alerts with large transactions go through
pros of a cashless society
-reduced crime rates without tangible money to steal
-digital paper trail and less money laundering
-quicker for depositing/storing
-easier currency exchange while traveling internationally
cons of a cashless society
-personal info exposed to a data breach
-no alternative source of money
-learning curve
-lack of control over spending
a line of best fit can be used to estimate a value between two known data values, a process called...
interpolation
predict a value outside the range of known values, a process called...
extrapolation
r=-1
strong negative correlation
r=0
no correlation
r=1
strong positive correlation
diminishing marginal utility
decrease in satisfaction or usefulness from having one more unit of the same product
paradox of value
The situation where some necessities, such as water, have little monetary value, whereas some non-necessities, such as diamonds, have a much higher value.