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Social science
The scientific study of societies and social interaction.
Positive statement
A statement that can be tested using evidence to see if it’s true or false. It is objective.
Normative statement
A statement that involves a value judgement. It is subjective and opinion based.
The economic problem (or problem of scarcity)
Humans have infinite wants but scarce resources
Economy
Any system that tries to solve the economic problem
PPF
Shows all possible combinations of two goods that can be produced, using all resources efficiently
Division of labour
When a firm splits up its production process into smaller separate tasks, and assigns different workers to each of these tasks.
Specialisation
When a worker, firm or economy concentrates on producing a limited range of goods and services.
Functions of money (DUMS, Donald Uses Money Shopping)
Deferred Payment - You can borrow money to buy goods now, and then pay the money back in the future
Unit of account - Money helps us compare prices of different products
Medium of exchange - We can use money to trade goods and services.
Store of value - You can store your money and save it for later.
Pros and cons of division of labour
Pros | Cons |
Can increase productivity and output by specialising and using specialist equipment | Demotivation can decrease productivity and output |
Can increase quality because workers master their craft | Demotivation can decrease quality because workers will take less pride in their work |
Can decrease unit costs because workers are more efficient | Can increase absenteeism, staff turnover and recruitment costs |
Can help firms save on training costs because each worker needs to be trained in fewer skills | Specialised workers will have only one skill so may end up unemployed if they lose their jobs |
Pros and cons of specialisation and trade
Pros | Cons |
Wider variety of goods and services from trade | If a region over-specialises and their specialist industry shuts down, workers will have no other work, leading to unemployment e.g. miners in the 1980s after the mines were shut down |
Can increase overall output | Countries can over-specialise and deplete their natural resources e.g. Saudi Arabia is slowly running out of its oil reserves |
Can increase trade | We become vulnerable because if people specialised in producing a certain good or service go on strike or stop trading, we’re left without the goods and services we need E.g. when train drivers strike the rest of us can’t get to work or school |
Rational decision making for consumers and firms
Economists assume that consumers want to maximise their utility.
Economists assume that firms want to maximise their profit
3 Reasons consumers behave irrationally
Herd behaviour - Consumers are influenced by the behaviour of others.
Habitual behaviour - When consumers are in the habit of making certain decisions.
Weakness at computation - Consumers are bad at making calculations, estimating probabilities and working out future benefits/costs.
Factors which affect PED
Necessity or luxury
Addictive or habit-forming
Substitutes
Brand loyalty
Proportion of Income
Time
NASBIT
Factors affecting demand
PASIFIC
Population
Advertising
Substitute’s price
Income
Fashion/tastes
Interest rates
Compliment’s price
Factors affecting supply
PINTSWC
Productivity
Interest rates
Number of firms
Technology
Subsidy
Weather
Costs of production (e.g. transport, raw materials)
Income elasticity of demand (YED)
YED measures how much quantity demanded will change in response to a change in income.
YED = %△Qd/%△Y
Normal good
For normal goods, demand increases when income increases, which means the YED for normal goods is positive.
Inferior good
For inferior goods, demand increases when income decreases, which means the YED for inferior goods is negative
Income elastic goods (or luxury goods)
When YED is between 1 and ∞. Income elastic goods are very responsive to changes in income and are likely to be luxury goods
Income inelastic goods (or necessity goods)
When YED is between 0 and 1. Income inelastic goods are unresponsive to changes in income, and are likely to be necessity goods
Complements (or complementary goods)
Complements are goods which are used and bought together (e.g. iPhones and iPhone apps)
For complements, if the price of good B (iPhone apps) increases then demand for good A (iPhones) decreases.
XED will be negative.
Substitutes (or substitute goods)
Substitutes are goods which can replace one another (e.g. iPhones and Samsungs)
For substitutes, if the price of good B (Samsungs) increases then demand for good A (iPhones) increases.
XED will be positive.
Unrelated goods
Unrelated goods are goods which have nothing to do with each other
XED = 0 for unrelated goods
Cross elasticity of demand (XED)
XED measures how much quantity demanded of good A changes in response to a change in price of good B
XED formula = % change in quantity demanded (Qd) of A / the % in price (P) of B
Factors which affect PES
TEASS
Time
State of the Economy
Availability of factors of production
Spare capacity
Stockpiles and perishability
Functions of the price mechanism
SIR
Signalling: higher prices signal to producers that consumers want more of their goods, so producers supply more of them. Lower prices signal to producers that consumers want fewer of their goods, so producers supply fewer of them.
Incentivising: higher prices increase the incentive to supply, because producers can make more profit. Lower prices decrease the incentive to supply, because producers make less profit.
Rationing: higher prices ration (or limit) goods to the consumers who will pay the most.
Indirect tax
A tax on goods and services
Specific tax
A fixed amount of tax paid on each unit sold e.g. excise duties
Ad valorem tax
A tax charged as a % of the price of a good e.g. VAT
4 types of market failure
Negative externalities
Positive externalities
Public goods
Information gaps
Market failure
When the price mechanism leads to a misallocation of resources.