Conventional Participation
relatively routine political behavior that uses institutional channels and is acceptable to the dominant culture
Uncoventional Participation
political participation that attempts to influence the political process through unusual or extreme measures, such as protests, boycotts, and picketing
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Conventional Participation
relatively routine political behavior that uses institutional channels and is acceptable to the dominant culture
Uncoventional Participation
political participation that attempts to influence the political process through unusual or extreme measures, such as protests, boycotts, and picketing
Socioeconomic Status
position in society, based on a combination of education, occupational status, and income
Franchise
an individual or company that holds a franchise for the sale of goods or the operation of a service
Institutional Barrier
policies, procedures, or situations that systematically disadvantage certain groups of people
Single- Issue Voters
People who base their votes on candidates' or parties' positions on one particular issue of public policy, regardless of the candidates' or parties' positions on other issues.
Negative Campaigning
campaign content that attacks an opponent's position on an issue, performance in office, or personal traits
Microtargeting
The process of targeting very specific groups of potential voters. For example, using databases that combine voter rolls with credit card purchase information or grocery store savings club records to identify potential supporters.
Candidate
A person who is running for elected office.
Focus Group
A method of gauging public opinion by observing a small number of people brought together to discuss specific issues, usually under the guidance of a moderator.
Issue Voting
Voting for candidates based on their positions on specific issues, as opposed to their party or personal characteristics.
Mobilization
Also known as "getting out the vote." Mobilization occurs when activists working for parties, candidates, or interest groups ask members of the electorate to vote.
Party Identification
An individual's enduring affective or instrumental attachment to one of the political parties; the most accurate single predictor of voting behavior.
Party Label
A label carrying the party's "brand name," incorporating the policy positions and past performance voters attribute to it.
Performance Label
Performance Voting
Basing votes for a candidate or party on how successfully the candidate or party performed while in office.
Two Examples of Political Participation
Conventional and Unconventional Participation
Examples of Conventional Participation
campaigning for candidates, running for political offices, joining a political party, signing petitions, organizing boycotts, and (especially) voting in elections.
Examples of Unconventional Political Participation
protests, boycotts, and picketing
Identify the Key Features of the Likely Voter
age, generation, income, education, occupation, residential context, sex, partisanship/ political interest, socialization, race/ethnicity
Factors that Affect the Likelihood of Voting
attitudes, candidates, close election, issues, political events, political parties, labor unions, interest groups, social capital
Why does Political Participation matter?
It is what makes up a democracy
What key role does individuals play in the government?
By voicing their concerns and their opinions through political participation
When are people most likely to vote or participate in politics? Why?
What trends do we observe concerning voter turnout?
1) voter turnout has declined since the 1960's
2) Voter turnout in the US is lower than in the other industrialized countries
What are some examples of institutional barriers to the franchise commonly employed in the US?
What are the potential problems with delegating authority to representatives in government? How do elections help reduce these risks?
Agency loss, elections give ordinary citizens a say in who represents them, prospect of future elections motivate officeholders to work to keep their jobs, watchdogs for officeholders
What benefits do people get from voting? Which of these benefits do they still receive if they personally do not vote?
benefits of collective action, gives leader's reason to care about people's interests
Voting, in effect, makes voters choose between a future governed by candidate A and one governed by candidate B. Most voters can't actually predict the future. What tools allow voters to make predictions about future performance?
by looking at past performance, assessing the issues and policy options, party identification
26th Amendment
Lowered the voting age from 21 to 18. It was a result of the Vietnam War, in which young men felt that if they could fight, they should be able to vote
19th Amendment
Gave women the right to vote
14th Amendment
Declares that all persons born in the U.S. are citizens and are guaranteed equal protection of the laws
15th Amendment
Citizens cannot be denied the right to vote because of race, color , or precious condition of servitude
What is the most important personal characteristic for predicting a person's vote
in a federal
election?
What is the most important aggregate statistic in predicting which party is likely to win a presidential election?
What do candidate spend most of their money on? Is money enough to win? Does it help all
candidate equally? What type of candidate benefits the most from increased spending?