Opportunities, Challenges, and power of media and information Literacy

Information

data that has been organized, structured, and interpreted in a meaningful way, providing valuable insights and knowledge to those who possess it

Information

 to be easily stored, transmitted, and manipulated, as well as its potential to reduce uncertainty and guide decision-making

Education

systematic process of acquiring knowledge, skills, values, beliefs, and habits

Education

to equip people with the tools and knowledge necessary to lead fulfilling lives, contribute meaningfully to their communities, and cultivate a more informed and engaged citizenry

Improved Learning Experience

can adapt to various learning styles and increase comprehension of difficult subjects by making learning more dynamic and engaging

Access to a Variety of Resources

 can learn with a variety of instructional resources such as interactive simulations, movies, and online databases

Global connectivity

engage with classmates and experts from around the world thanks to media and information technology, which promotes global collaboration and connection.

Digital Literacy

teachers may help students acquire the skills necessary to succeed in the modern world

Global Accessibility

 Learners all around the world have access to a wide variety of courses

Flexible Learning Model

allows for scheduling and pacing flexibility to meet the demands of a wide range of learners

Customized Learning

allow for the personalization of learning experiences include machine learning and artificial intelligence

Lifelong Learning

enable ongoing skill development. At any point in their lives, learners can re-skill or upskill in order to meet the changing needs of the labor market

Teacher Training

may not have the training or knowledge to effectively teach digital literacy skills to their students

Keeping up with Technology

rapid pace of technological change can make it difficult for schools to stay current with the latest tools and platforms

Inconsistency in Curriculum

lack of consistency in digital literacy education across schools and states

Lack of Emphasis

Digital literacy education may not be given the same emphasis as other subjects

Digital Divide

low-income families may not have access to the same opportunities and resources as those from more affluent families

Digital Security and Online Safety

safe and protected while online is a major concern for educators. 

Lack of Integration

not integrated into all subjects, leading to a lack of understanding and application of digital tools

 It’s any type of content that could be damaging to young people, including:

•  real or simulated violence

•  sexually explicit content

•  illegal images of child sexual abuse content promoting hate based on race, religion or sexual preference

•  content instructing or promoting crime or violence 

• content promoting violent extremism

•  content that advocates unsafe behavior like extreme dieting or drug taking.

Informational Opportunities

ask the right people the questions and wait for a prompt response from them is what determines one's capacity to meet context-sensitive information needs

Informational Challenges

Only available if there is a signal whether a cable, radio, or internet signal

Information Overload

abundance of information available online can overwhelm students and make it difficult to discern credible sources from unreliable ones. 

Digital Divide

creating disparities in educational opportunities for students from different socioeconomic backgrounds

Digital Distractions

digital entertainment can distract students from their studies and hinder their focus

Cybersecurity Concerns

can expose students to cybersecurity risks, including online predators, cyberbullying, and data breaches

Ethical Considerations

raises ethical concerns regarding the collection, use, and protection of student data, as well as the potential for bias and misinformation

Privacy

privacy matters to youth. Teaching kids about privacy, ethics and digital citizenship can give youth the agency to control their personal information and avoid embarrassing or harming themselves and others

Authenticating Information

following a news story, or sharing interesting things on social media, the Internet is a never-ending source of information

Society and Politics

power to improve and deepen ties between the general public and middle-class institutions like political parties, social movements, and the economy

Society

collection of people who regularly contact one another or a sizable social group that inhabits the same physical or social territory

Politics

how nations are run and how laws are enacted by governments in order to effectively run human society

New Media

can enable political content creation, sharing, and exchange over networks. given citizens new access to knowledge, education, and information

Political Engagement

can motivate both online and offline activity and lead to better political decisions

Participation

Participating in political communication and information online has also changed how people participated in politics

Participation

the sharing of viewpoints and opinions on the internet encourages people to mobilize for political reform

Social Media

offers a platform for communication between the general public and political organizations

Social Media

to discuss new policies, make political proposals, and keep the public informed

New routes for Information transmission

available to information providers by information and communication technologies, require support from teachers in order to acquire critical media skills

Cybersecurity

evolving threats and regulatory landscapes present ongoing challenges

Fake Information

Information disseminated through the extensive communications network varies from professional journalists ' fact-based, investigative reporting to brash fabrications

Influence people and have a huge impact

 social media ' s impact on young adults, resulted in them to be more aware and educated on political issues. influence elections by providing people with information

Influence people and have a huge impact

people are being exposed to the beliefs, values, and opinions of people that are different from them. helps people see things that are different from what they would normally be exposed to. Because of the exposure, the media affects political attitudes and decisions

Media

channels or ways used to communicate messages

Information

processed data and/or knowledge derived from study

Economy

the system that governs how finite resources are allocated so that commodities and services may be produced and consumed. resources include land

Business

an economic endeavor centered around trading, buying, selling, or producing goods and services, aiming for profit and meeting customer needs

Marketing

 includes a number of actions aimed at increasing awareness of products and services

Marketing Importance

• engages customers effectively. 

• builds and maintains reputation. 

• establishes long-term customer relationships.

• improves sales and relevance.

 • enables informed decision-making. 

• understands demographics,psychographics, and consumer behavior

.• builds brand equity and relationships.

 • creates brand advocates and maintains strong consumer relationships. 

Print Media

Newspapers(Tabloids & Broadsheet), Magazines, And Printed Flyers

Broadcasting Media

Film Productions Like Tv & Internet Commercials, And Radio Broadcasting

New Media/Social Media

Media Circulating Around The Internet

Opportunities of Print Media

• Provides A Creative Way To Highlight The Information About Businesses 

• Effective Tool For Product-Selling Businesses. 

• Highlight Product Characteristics, Prices, And Promotions. 

• Offers The Chance To Establish Trust With Customers Through Printed Materials. 

Opportunities of Broadcast Media

• Tv And Radio Reach Many People, Offering A Chance To Connect With A Larger Audience.

•  Audio Advertisements Can Effectively Communicate Brand Identity And Message. 

• It Offers A Chance To Share Stories Of Customers' Enjoyable Experiences With The Product, Which Can Be A Powerful Marketing Tactic.

Opportunities of New Media

• Internet Allows Sharing Of Brand Information And Experiences Worldwide. 

• Online Business Opportunities Include Selling Goods On Platforms Like Shoppee, Lazada, Amazon. Attracting A Large Audience Boosts Business Growth. 

• Offers An Opportunity For Online Partnerships: Such As Finding Influencers To Promote The Product 

• Direct Engagement With Customers. 

• Provides An Opportunity To Promote Ease Of Use: Information About The Business Is Easily Accessible.

Challenges of Print Media

• Production Costs 

• False Advertising 

• Fake Information 

• Distribution Challenges

Challenges of Broadcast Media

• Disinformation 

• False Advertising

• Production Cost

• Regulatory Frameworks

Challenges of New Media

• Fake Information

• False Advertising 

• Scamming

• Cybersecurity Threats

• Digital Divide

Power of Print Media

• Print And Digital Marketing Can Enhance Each Other. 

• Qr Codes In Printed Advertising Provide Interactive Experiences.

• Physical Materials Like Publications Offer Long Term Return On Investment. 

•  Touch-Enabled Experiences Like Brochures And Business Cards Create Lasting Brand Recall

Power of Broadcast Media

Tv And Radio Audience Diversity 

• Allows Communication With Diverse Demographics. 

• Facilitates Diverse Places And Interests

Power of New Media

• Targets Specific Audience Based On Interests 

• Has A Huge Influence And Impact 

• Increases Advertising Industry Revenue. 

• Continuous Innovation 

• Has The Power To Easily Revive A Failing Business: Social Media Turnaround.

Ms. Michelle P. Ga-Ayon

Balik-Tribo Fashion Accessories owned by. is a Ykalinga Native Accessories And Clothing Shop that operates for more than a decade already

 she was able to establish regular customers from

the urban city of manila, cabanatuan city, baguio city, the bicol region, and the ilocos region.