kyle turner business strategy exam 2

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Last updated 3:10 PM on 3/12/26
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44 Terms

1
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What are the main two internationalization choices?

multi-domestic and global

2
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What should drive the decision to employ a low-cost or differentiation strategy?

core competencies

3
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What is the main internationalization issue associated with licensing in another country?

intellectual property rights

4
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What are the 4 types of business units represented in the BCG matrix?

Stars, cash cows, question marks, and dogs

5
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Buying companies that compete in a similar market, have a similar strategy, or produce a similar product is considered _____ integration.

horizontal

6
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What is the main advantage associated with being a first-mover?

Early market share, market dominance, etc.

7
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An organization with a particular focus on innovation and a large R&D budget is likely to employ a _____ strategy.

differentiation

8
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Growing into new business areas with the purpose of creating value with excess resources is _____.

diversification

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A _____ strategy is more focused on efficiency than unique value.

low cost, cost leader

10
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best cost strategy

low prices with differentiation

11
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global integration strategies

international, global, transnational, and multidomestic

12
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Competitors

Market commonality and resource similarity

13
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demand conditions

domestic based

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factor conditions

resources

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rivalry

Hyundai/Kia

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related industry

supply chain

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Diamond Model of National Advantage

Demand conditions, factor conditions, related industry, and rivalry

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diversification

political risk, economic risk, cultural risk

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benefits of globalization

market size, economies of scale, diversification

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cooperative actions

joint ventures, strategic actions, co-locations, coopetition

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tactical actions

short term, b level

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strategic actions

long term, b&c levels

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actions

strategic and tactical

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mutual forbearance

A situation in which rivals do not act aggressively because each recognizes that the other can retaliate in multiple markets.

25
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foothold

market positions

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multiple markets

multi-point competition

27
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strategy in specific markets

who, what, and how

28
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b2c

end consumer

29
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focused cost leadership

niche cost leader

30
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focused differentiation

niche differentiation

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differentiation disadvantages

counterfeits, perceived value, innovation

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differentiation advantages

margins, buyer loyalty

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cost leadership disadvantages

volume, absoletance

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cost leadership advantages

speed, less barriers to entry

35
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differentiation

unique value, premium pile

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cost leadership

acceptable quality, low price

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goal

create and maintain differentiation in market position

38
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liability of foreignness

cultural, administrative, economic

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entry modes

exporting, licensing, franchising, strategic alliance, acquisition, wholly owned subsidiaries

40
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multi-domestic strategy

local

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global strategy

standardized, efficient

42
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_____ is generally the easiest mode for organizations to go international.

exporting

43
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Acquisitions are considered to be what type of growth?

inorganic

44
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The goal of vertical integration is to minimize the power of ______.

buyers and suppliers.