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culture
the language, beliefs, values, norms, behaviors, and even material objects that characterize a group and are passed from one generation to the next
material culture
the material objects that distinguish a group of people such as their art, buildings, weapons, utensils, machines, hairstyles, clothing, and jewelry
nonmaterial culture
a group’s way of thinking and doing such as beliefs, values, behaviors, and languages
culture shock
the disorientation people experience when they come in contact with a fundamentally different culture and can no longer depend on their “taken for granted” assumptions about life
ethnocentrism
the use of one’s own culture as a standard for judging the ways of other individuals or societies, generally leading to a negative evaluation of their values, norms, and behaviors
cultural relativism
not judging a culture but trying to understand it on its own terms
symbols
something to which people attach meaning and then use to communicate with
gestures
the way in which people use their bodies to communicate with one another; a way of conveying messages without words
language
a system of symbols that can be combined in an infinite number of ways and can represent not only objects but also thoughts
values
the standards by which people define what is desirable/undesirable, superior/inferior, good/bad, and beautiful/ugly.
norms
expectations or rules of behavior that develop from a group’s values
folkways
norms that are not strictly enforced (ex. walking on the right side of the road)
mores
norms that are strictly enforced because they are thought to be essential core values (ex. wear clothes)
taboo
a norm so strongly ingrained that even the thought of its violation brings extreme negative sanctions (ex. sexual assualt)
subculture
the values and related behaviors of a group that distinguish its members from the larger culture; a world within the larger worlds of the dominant culture
counterculture
a group whose values, beliefs, norms, and behaviors place its members at odds with the dominant culture
U.S. Core Values
individualism, achievement and success, hard work, efficiency and practicality, science and technology, material comfort, freedom, democracy, equality, group superiority, education, religiosity, romantic love
value cluster
closely related values or ideas that together form one larger concept
emerging value clusters
leisure
self-fulfillment
physical fitness
youthfulness
value contradictions
values that contradict each other; to follow one means to come into conflict with the other