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hypothesis
tentative explanation, must be falsifiable (able to be supported or rejected)
operational definition
clear, precise, quantifiable definition of your variables (allows replication and collection of reliable data)
qualitative data
descriptive data
quantitative data
numerical data, ideal and necessary for statistics
population
everyone the research could apply to
sample
the people (or person) specifically chosen for the study
double-blind
where neither the participant or the experimenter are aware of which condition people are assigned to
single-blind
only participant blind, used if experimenter can’t be blind
confound
error/flaw in the study that is accidentally introduced
random assignment
assigning participants to experimental and control groups by chance, thus minimizing preexisting differences between those assigned to the different groups
correlation
identify relationship between two variables
directionality problem
which direction does the correlation go?
confounding variable/third variable problem
a factor other than the independent variable that might produce an effect in an experiment
positive correlation
variables increase and decrease together
negative correlation
as one variable increases the other decreases
experiment
purposefully manipulate variables to determine cause/effect
independent variable
the thing that is being manipulated in an experiment; the variable whose effect is being studied
dependent variable
measured variable
experimental group
the group that is exposed to the treatment in an experiment
control group
the group that is not exposed to the treatment in the experiment, baseline
placebo effect
experimental results caused by expectations alone
naturalistic observation
observing and recording behavior in naturally occurring situations without trying to manipulate and control the situation
case study
studies one person or group in depth in the hope of revealing universal principles
meta-analysis
combines multiple studies to increase sample size and examine effect sizes
descriptive stats
show shape of the data
mean
average (used in normal distribution)
median
middle number (used in skewed distribution)
mode
number that occurs most often
bimodal distribution
has two modes
skews
created by outliers
negative skew
mean is to the left, mode is to the right
positive skew
mean is to the right
range
distance between smallest and biggest numbers
standard deviation
average amount the scores are spread from the mean
inferential statistics
establishes significance (meaningfulness)
statistical significance
results not due to chance, p < .05
effect size
data has practical significance (bigger = better)
confidentiality
the identity of participants in a research study must not be revealed publicly
informed consent
an ethical principle that research participants be told enough to enable them to choose whether they wish to participate
informed assent
minors and their parents must agree to be part of the study
debriefing
the post-experimental explanation of a study, including its purpose and any deceptions, to its participants
survey
a technique for ascertaining the self-reported attitudes or behaviors of a particular group, usually by questioning a representative, random sample of the group
self-report bias
the tendency for people to provide inaccurate or incomplete information about their own behaviors, attitudes, or experiences
social desirability
the tendency for individuals to give answers to surveys or interviews that present them in a more favorable light, rather than providing their true thoughts or behaviors
wording effects
how you frame the question can impact the answers
random sample
a sample that fairly represents a population because each member has an equal chance of inclusion
representative sample
sample mimics the general population
convenience sample
select participants based on availability (less representative and less generalizable)
sampling bias
a type of survey bias that occurs when a research study does not use a representative sample of a target population
cultural norms
behaviors of a particular group can influence research results
experimenter bias/participant bias
experimenter/participant expectations influences the outcome
cognitive bias
bias in thinking/judgement
confirmation bias
finding information that supports our preexisting beliefs
hindsight bias
the tendency to believe, after learning an outcome, that one would have foreseen it (“I knew it all along”)
overconfidence
the psychological tendency to overestimate one's own abilities, knowledge, or the accuracy of one's beliefs
Hawthorne effect
people change behavior when being watched