ethos, pathos and logos

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4 Terms

1
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appeals to the credibility or ethics of the speaker. It convinces the audience by showing the

speaker is trustworthy or has authority.

What is Ethos?

2
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appeals to the audience's emotions, aiming to evoke feelings like empathy, anger, or

excitement to persuade.

What is Pathos?

3
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appeals to logic or reason. It uses facts, statistics, or logical arguments to persuade the

audience.

What is Logos?

4
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