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Gordon Allport
focused on each person’s uniqueness.
rejected both psychoanalytic (too deep) and behavioral (not deep enough) approaches
supported an idiographic approach—studying one person in depth rather than using broad generalizations.
Allport – Traits
stable, frequent patterns of behavior seen across many situations.
Allport – States
temporary emotional conditions influenced by the moment
Activities
short-term behaviors caused by situations
Lexical Approach
use language (adjectives) to categorize traits.
Cardinal Traits
Rare traits that dominate a person’s whole personality
General Traits
Common traits found in most people, like honesty, kindness
Secondary Traits
Situation-specific traits that appear only in certain circumstances
Universal Trait Dimensions
The idea that all people share traits to different degrees
Factor Analysis
A statistical method used to group similar traits together to identify major trait dimensions.
Purpose of Factor Analysis
to find which traits co-occur or correlate with each other.
Latent Trait
cannot be directly observed but is inferred from several related behaviours
Labelling Factors
After similar traits are grouped together, psychologists give the group a name that best fits what those traits seem to describe
Factor Analysis (Benefits)
Making complex data simple and organized.
we can describe, predict, and explain personality more easily.
Factor Analysis (Limitation)
Factor analysis is based only on math and data
Doesn’t Explain “Why” the traits co-occur