Cognitive approach

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30 Terms

1

Glanzer and Cunitz (1966) Terms to define (MMS)

  • Multi-Store Memory

  • Sensory memory

  • Long term memory

  • Primacy

  • Recency

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Glanzer and Cunitz (1966) Aim (MMS)

To test the Multi-Store Memory model’s assumption that there are seperate memory stores

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Glanzer and Cunitz (1966) Procedure (MMS)

  • 46 army enlisted men participated

  • Repeated measures design was used

  • Participants were shown 15-word lists of common one-syllable words

  • Words were displayed for 1 second each, with a 2-second interval between words

  • The experimenter read each word aloud as it appeared

  • After the list, participants saw either a # or a number between 0 and 9

  • If they saw a #, they immediately wrote down as many words as they could recall

  • If they saw a number, they counted from that number until told to stop and then wrote down recalled words

  • Recall conditions: immediate recall, delayed recall (10 seconds), and delayed recall (30 seconds)

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Glanzer and Cunitz (1966) Results (MMS)

  • When asked for immediate recall, both primacy and recency effects were shown

  • With the 10 secs distraction task, there was a significant reduction of the recency effect

  • In the 30 sec delay condition, the researchers reportes ‘no trace’ of the recency effect

  • Supports the primacy effect theory as a result of reharsal

  • The primacy effect occurs because words remembered from the beginning of the list have already been stored in long term memory

  • The words at the end of the list are still in short term memory and so are easily recalled

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Glanzer and Cunitz (1966) Evaluation

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Landrey and Bartling (2011) Terms to define (WMM)

  • Working memory model

  • Central executive

  • visuospatial sketchpad

  • Phonological loop

  • Episodic buffer

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Landrey and Bartling (2011) Aim (WMM)

To investigate if articulatory suppression would influence recall of a written list of phonologically dissimilar letters in serial recall

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Landrey and Bartling (2011) Procedure (WMM)

  • Thirty-four psychology students participated.

  • Independent samples design was used.

  • Participants were tested individually.

  • Experimental group performed an articulatory suppression task (saying "1" and "2" at a rate of two numbers per second) while recalling letters.

  • Control group recalled letters without the articulatory suppression task.

  • Ten lists of seven letters (F, K, L, M, R, X, Q) were used; letters were chosen because they don’t sound similar.

  • Participants received an answer sheet with seven blanks per row.

  • Each participant viewed one practice list before the experiment began.

  • Control group saw a printed list for five seconds, waited five seconds, and then wrote the letters in order.

  • Experimental group repeated "1" and "2" from list presentation until they filled the answer sheet.

  • Both groups repeated the task ten times.

  • Trials were scored for accuracy, with correct recall defined as letters in the correct position.

  • Average percent correct recall was calculated for both groups.

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Landrey and Bartling (2011) Results (WMM)

  • Scores in the experimental group were much lower than in the control group.

  • Mean percent of accurate recall: control group 76%, experimental group 45%.

  • Standard deviations: control group SD = 0.13, experimental group SD = 0.14.

  • T-test showed a significant difference: p ≤ 0.01.

  • Results supported the experimental hypothesis.

  • Articulatory suppression prevented rehearsal in the phonological loop due to overload.

  • Overload caused difficulty in memorizing letter strings for the experimental group, while the control group did not experience this issue.

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Landrey and Bartling (2011) Evaluation

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11

Brewer and Treyens (1995) Terms to define (schema)

  • Schemas

  • Schema theory

  • Assimilation

  • Accomodation

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Brewer and Trayens (1995) Aim (Schema)

To investigate the role of schema in encoding and retrieval of episodic memory

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Brewer and Treyens (1995) Procedure (schema)

  • Sample: 86 university psychology students.

  • Participants were seated in a room designed to look like an office.

  • Office contained typical items (typewriter, paper, coffee pot) and atypical items (skull, toy top), with some typical items omitted (e.g., books).

  • All participants sat in the same chair for a consistent vantage point.

  • Participants waited in the room for 35 seconds without knowing the study had begun.

  • After 35 seconds, participants were taken to another room and asked to recall what they remembered from the office.

  • 93% of participants did not expect to be asked to remember the objects.

  • Recall tasks:

    • 30 participants: written recall and verbal recognition.

    • 29 participants: drawing recall.

    • 27 participants: verbal recognition only.

  • Written recall: Participants described objects, including location, shape, size, and color, as if describing the room to someone who had never seen it.

  • Recognition test: Participants rated their certainty about 131 objects (61 present, 70 absent) on a scale of 1 ("sure it was not in the room") to 6 ("absolutely sure it was in the room").

  • Drawing recall: Participants were given an outline of the room and asked to draw in remembered objects.

  • Verbal recognition: Participants were read a list of objects and asked if each was in the room or not.

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Brewer and Treyens (1995) Results (schema)

  • Participants recalling by writing or drawing were more likely to remember schema-congruent items ("expected items" in an office).

  • Schema-incongruent items (e.g., skull, piece of bark, screwdriver) were less frequently recalled in free recall tasks.

  • In the verbal recognition task, participants were more likely to identify schema-incongruent items, even if they did not recall them during free recall.

  • Participants often falsely identified schema-congruent items that were not actually in the room.

  • In both drawing and recall tasks, participants altered objects to fit their schema (e.g., a pad of yellow paper on a chair was remembered as being on the desk; a trapezoidal table was recalled as square).

  • Schema influenced both the encoding and recall of objects in the office.

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Brewer and Treyens (1995) Evaluation (schema)

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16

Tversky and Kahneman (1974) Terms to define (Thinking and decision making) (Cogntivie biases)

  • Dual processing theory

  • System one

  • System two

  • Heuristics (just for cognitive biases)

  • Framing effect (just for cognitive biases)

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Tversky and Kahneman (1974) Aim (Thinking and decision making) (Cogntivie biases)

To investigate the effect of anchoring on estimate the value of a mathematics problem

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Tversky and Kahneman (1974) Procedure (Thinking and decision making) (Cogntivie biases)

  • High school students participated in the study.

  • Participants in the "ascending condition" estimated the value of 1 × 2 × 3 × 4 × 5 × 6 × 7 × 8 in five seconds.

  • Participants in the "descending condition" estimated the value of 8 × 7 × 6 × 5 × 4 × 3 × 2 × 1 in five seconds.

  • Researchers hypothesized that the first number seen would act as an anchor, influencing the estimate.

  • The "ascending condition" was expected to produce lower estimates due to "1" as the anchor.

  • The "descending condition" was expected to produce higher estimates due to "8" as the anchor.

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Tversky and Kahneman (1974) Results (Thinking and decision making) (Cogntivie biases)

  • The median estimate for the ascending group was 512.

  • The median estimate for the descending group was 2250.

  • The actual value of the calculation is 40,320.

  • The study demonstrates the effect of anchoring on estimating the value of a mathematical problem.

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Tversky and Kahneman (1974) Evaluation (Thinking and decision making) (Cogntivie biases)

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21

Loftus and Palmer (1974) Terms to define (reconstructive memory)

  • Recontructive nature of memory

  • Schemas

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Loftus and Palmer (1974) Aim (reconstructive memory)

To investigate whether the use of leading questions would affect the estimation of speed

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Loftus and Palmer (1974) Procedure (reconstructive memory)

  • Researchers predicted that the word "smashed" would result in higher speed estimates than "hit."

  • Independent variable: intensity of the verb used in the critical question.

  • Dependent variable: participants' estimation of speed.

  • 45 students participated, divided into five groups of nine.

  • Seven traffic accident films (5–30 seconds long) from driver’s education films were shown.

  • Independent samples design; each participant watched all seven films.

  • After watching a film, participants gave an account of the accident and answered a questionnaire.

  • The critical question asked participants to estimate the speed of the cars.

  • The verb in the critical question varied: "hit," "collided," "bumped," "smashed," or "contacted."

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Loftus and Palmer (1974) Results (reconstructive memory)

  • Mean speed estimate was highest in the "smashed" condition and lowest in the "contacted" condition.

  • Results were statistically significant at p ≤ 0.005.

  • The critical word in the question consistently influenced participants' answers.

  • Researchers suggested two possible explanations:

    • Response bias: Participants uncertain about speed may be influenced by the verb, with "smashed" biasing responses toward higher estimates.

    • Memory reconstruction: The verb "smashed" may activate a cognitive schema of a severe accident, altering participants' mental representation and memory of the event.

  • Memory distortion occurs through reconstruction, aligning memories with cognitive schemas rather than actual details.

  • Findings support Bartlett’s theory of reconstructive memory and schema processing.

  • Participants’ memory of an accident can be influenced by suggestive questions.

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Loftus and Palmer (1974) Evaluation (reconstructive memory)

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Brown and Kulik (1977) Terms to define (emotion)

  • Flashbulb memory

  • Recontructive memory

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Brown and Kulik (1977) Aim (emotion)

To investigate whether surprising and personally significant events can cause flashbulb memories

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Brown and Kulik (1977) Procedure (emotion)

  • 40 Black and 40 White American male participants completed a questionnaire.

  • The questionnaire focused on the deaths of public figures (e.g., President John F. Kennedy, Martin Luther King Jr.) and someone personally known to the participant.

  • Questions asked included:

    • Where were you when you heard about the event?

    • Who was with you when you heard about the event?

    • What were you doing when you heard about the event?

    • How did you find out about the event?

    • How did you feel when you heard about the event? (to measure emotional impact)

    • How important was this event in your life? (to measure personal relevance)

    • How often have you talked about this event? (to measure rehearsal)

  • Study conducted in 1977.

  • President Kennedy was assassinated on November 22, 1963.

  • Martin Luther King Jr. was assassinated on April 4, 1968

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Brown and Kulik (1977) Results (emotion)

  • 90% of participants recalled significant details about the day of the events.

  • Most participants had detailed memories of the death of a loved one.

  • Memories of public official assassinations varied based on personal relevance:

    • 75% of Black participants had flashbulb memories of Martin Luther King's assassination.

    • 33% of White participants had flashbulb memories of Martin Luther King's assassination.

  • Brown & Kulik proposed the concept of flashbulb memories, likening them to mental photographs of significant events.

  • Flashbulb memories occur when events are both surprising and personally relevant to the individual.

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Brown and Kulik (1977) Evaluation (emotion)

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