TPPD_MIDTERMS

Situational Analysis

Tourism planning begins with analyzing the available resources a destination is capable of offering. In this section, the entire capacity of a destination is evaluated to assess its readiness for tourism, such as natural and cultural attractions, tourism governance, tourism trends, and more. It also identifies the strengths and weaknesses of the destination.

Goals, Vision, and Strategic Directions

Setting goals and objectives helps in focusing on what the tourism plan wants to achieve. Establishing strategic directions will serve as a guide in the entire development process. Goals and objectives must address the issues that are concerned with tourism in a destination.

Action Plans

These are the concrete actions that serve as a means to achieve established goals and objectives. An effective action plan will increase the possibilities of achieving the desired goals and objectives. This must also be realistic and doable within a specific timeline.

Budget

This is an important element of a tourism plan that pertains to the amount of monetary investment required to carry out the strategies and action plans in order to achieve desired results.

Monitoring Plan

This section devises a plan on how to monitor and evaluate the effectiveness and efficiencies of the strategies and action plans. It aims to see if the entire plan was able to achieve the desired results. If successful, this may be used as a tool for other destinations to replicate the success of the tourism plan; otherwise, re-planning or changes might be necessary in order to lean towards the success of the plan.

Tourism industry Components/ Profiling

is the process of making an inventory of a destination's tourism resources and assets, which can be optimized and sustained.

Profiling of Tourists

Areas that are already developed/developing in tourism should have a basic idea of the types of tourists visiting their area. For destinations that are yet to be developed for tourism, a systematic identification process of current and potential visitors is necessary. This process can be done using the qualitative method of information gathering.

Tourism Act of 2009

The state declares tourism as an indispensable element of the national economy and an industry of national interest and importance. This must be harnessed as an engine for the socioeconomic growth and cultural affirmation to generate investment, foreign exchange, and employment and to continue to mold and enhance a sense of national pride for all Filipinos.

National Integrated Protected Areas Systems Act of 1992

This Act allows tourism in protected landscapes or seascapes provided that they will comply.

There will be penalties for violations under this Act ranging from five thousand to five hundred thousand pesos, not including the value of tie damaged resource, and imprisonment of one (1) to six (6) years as determined by the court.

Presidential Decree 1151 (Philippine Environmental Policy)

Section 4

of this decree implies that all actions, projects, and/or undertakings done by any entity, be it government-owned or private organizations and enterprises, shall prepare a detailed statement regarding the environmental impacts it may cause.

Section 5

requires agencies in charge of environmental protection must submit their respective guidelines in carrying out the provisions of environmental impact assessment and statements presented by the entities mentioned in Section 4.

Presidential Decree 1586

This presidential decree established the Environmental Impact Statement (EIS) system and the Fisheries Code.

EIS serves as the system to predict the possible environmental consequence of implementing a project or undertaking might bring. It also serves as a means to design appropriate preventive, mitigating, and enhancing measures.

Climate Change Act of 2009

addresses the vulnerability of the Philippines to the impacts of climate change. Under this Act, there is an established Climate Change Commission (CCC) for addressing several climate change issues in the country.

Strategic Environmental Plan for Palawan Act

which is considered as the Philippines' last frontier. The Act established specific zones under the Environmentally Critical Areas Network (ECAN) in which these are the only areas where tourism is allowed.

Terrestrial

consists of mountainous areas, ecologically important low hillls, and lowland areas of Palawan.

Coastal/ Marine areas

• includes the whole coastline area up to the open sea that serves as the zone for fishing and tourism activities

Tribal ancestral lands

• areas that are traditionally occupied by cultural communities.

ECA Projects

• areas that are declared by law as national parks, watershed reserves, wildlife reserves, and sanctuaries; contain areas of aesthetic value that can be potential tourist spots, habitats of wildlife species, etc.

Environmentally Critical Projects (ECP)

• projects that include heavy industries (such as non-ferrous metal industries, iron and steel mills, petroleum and petrochemical industries), infrastructure projects, golf courses, etc.

Magna Carta for Women

This Act puts emphasis on gender equality and women empowerment, where women shall be empowered and have equal opportunities and access to resources. Furthermore, this law indicates the "right of women in all sectors to participate in policy formulation, planning, organization, implementation, management, monitoring, and evaluation of all programs, projects, and services"

Section 11 of the Magna Carta for Woman

provides the right for "participation and equitable representation of women in all spheres of society particularly in the decision-making and policy-making processes in government and private entities"

The indigenous Peoples’ Right Act of 1997

This Act protects the indigenous peoples' (IP) ancestral lands, customs, traditions, values, beliefs, interests, and institutions. IPs must be protected from discrimination and should be respected. They should also have the right to participate in the decision-making process on policies that may affect them.

Magna Carta for Disabled Persons

There are provisions in this Act that refer to the tax incentives provided to private enterprises that employ persons with disability (PWD) and establishments that modify facilities to accommodate PWDs. These also include ramps, toilets, and parking spaces, among others.

Clean Air Act of 1999

• This is an Act for maintaining the good quality of air that is free from pollutions caused by vehicles, industrial plants, etc.

Philippine Clean Water Act of 2004

• This Act is for the prevention of polluting bodies of water from land-based sources such as sewage, wastewater discharge, etc.

Philippine Ecological Solid Waste Management Act of 2000

• This Act applies a comprehensive solid waste management program, including composting, recycling, re-use, proper segregation, collection, etc.

Evaluation

is "the act of conducting on site Investigation of criteria items using appropriate methodologies such as direct observation, mapping, oral interviews, questionnaires, focus group discussions, and workshops."

• Uniqueness and natural beauty

• Historical/Cultural value

• Accessibility

• Availability of basic utilities

• Availability of on-site facilities

• Property ownership

• Quality of surroundings (surroundings refer to areas within five /51 kilometers from the site)

7 criteria

1. Site Evaluation Sheet

identifies which criteria and characteristics the tourism sites currently possess.

2. Prioritize Sites

Each site will be listed in a table with their accumulated scores for each characteristic.

3. Ranking of sites

for development/improvement shall be accomplished. The site prioritization evaluation summary and site prioritization ranking are useful tools for this step.

Problem Identification

The basis of this process is the listed inventory of tourism resources from the tourism industry profiling. This activity identifies the issues and problems that affect the tourism industry of a region.

Problem Analysis

breaks down problems into smaller pieces for better understanding. This step identifies the causes and effects of problems and situations. The results of this step are used for establishing specific goals, objectives, and necessary steps to address and solve all identified problems and issues.

Step 1

Define the problems from the perspective of tourism development. Ask the question, "What negative things do you notice?" Problems should be expressed as negative conditions.

Step 2

Collect valuable data and information about the problems. Use the following guide questions to identify what kind of information to look out for about the problem;

• What proof do you have that the problem exists?

• How long has the problem existed?

• What impact does the problem bring?

Step 3

Identify causes of the problem (as many as possible) until you get to the root using the guide question, "What causes the problem?"

Step 4

Identifies the effects of the Problem

Step 5

Establish the cause and effect relationship from each identified problem.

Step 6

Review and verify the cause and effect relationship using a problem tree analysis.

Problem Tree analysis

is a diagram used for establishing the cause and effect relationship between the observed negative factors affecting tourism. It can be used as a visual illustration of the problem that can be easily understood by anyone.

Roots

Represents the primary causes of the core problem.

Trunk

Represents the core problem

Branches

Represents the effects of the core problem.

Goals and objectives

These are two (2) interrelated elements where the achievement of objectives leads to achievement of a goal.

This achievement in tourism planning lies in the results of implemented strategies and actions. In tourism planning, goals and objectives are necessary elements to determine the desired results/outcome for developing tourism.

goals

determine the desired outcomes in the long term (nine (9) years or more),

Objectives

tell the desired achievements in the short or medium term (three (3] to six (6] years).

Success Indicators

This is an element of the formulating goals and objectives process that measures the extent of how to achieve the desired results/outcome. The performance of actions leading to the achievement of goals and objectives are measured qualitatively or quantitatively. This helps the stakeholders and other entities involved in the planning process to have a reference in measuring the progress of the plan once it is implemented.

Target

This is another element of formulating goals and objectives-a definite statement of a desired result. it addresses the question, "What do we want to achieve specifically and when will it be achieved?"

Baseline Data

This refers to the situation of tourism that needs to be addressed by the plan. Historical data ranging from at least three (3) to five (5) years is an advisable foundation. It can be used for measuring the performance of tourism. This serves as a starting point in building possible scenarios and for later evaluations once the plan is implemented by comparing the situation before and after the implementation.

Scenario Building

is the method of visualizing possible futures by understanding a destination's environment.

It involves identifying a destination's or site's significant events, main actors and motivations, and the functioning system within the area. The possibilities should be grounded on current knowledge and experience about the destination, which will provide the basis for necessary actions.

Exploratory Scenarios

• These are a few different futures that highlight the interrelationship between factors that affect tourism.

Normative Scenarios

• These are a single "desired future" used as a consensus or something on which everybody agrees.

Objective Analysis

can also be used to analyze the issues and concerns regarding tourism within the area of interest. Using the objective analysis tree helps in identifying the programs, projects, and activities that will contribute to the achievement of desired outcomes.

Objective Tree Analysis

is a diagram that presents the desired achievements of a tourism destination. In contrast with the problem tree analysis, this diagram expresses the opposite of the negative factors identified in problem analysis. It is important to consider that the positive factors are realistic and achievable within the projected time frame.