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social learning theory believes that
learning happens through observation and imitation
social learning theory highlights
importants of cognitive processes
cognitive processes such as
mediational processes
social learning theory rejects idea that
learning is due to stimulus-response loop
vicarious reinforcement
when observed individual is rewarded for a behaviour
role models are often
identified with due to same age or sex or admired/successful
imitation
copying a behaviour
identification
copying multiple behaviours
mediational processes come
between stimulus and response
what are the mediational processes?
attention, retention, motivation, motor reproduction
social learning theory- who?
bandura
who developed the social learning theory?
bandura
what did bandura do
bobo doll study
bobo doll study showed
power of role models over imitative behaviour
bobo doll study format
72 children in 3 groups- aggressive/non-agressive role model and control group
bobo doll study- scientific?
partially- scientific methods by mediational processes cannot be directly measured
social learning theory assumes that
people are active information processors
strengths of social learning theory
better than behaviourist approach, can explain cultural differences and norms
strength of social learning theory- better than behaviourist approach
more comprehensive explanation of learning, less deterministic- acknowledges free will
weaknesses of social learning theory
over-reliance on lab studies, underestimates importance of biological factors
weakness of social learning theory- over-reliance on lab studies
possible demand characteristics
weakness of social learning theory- underestimates importance of biological factors
male kids in bobo doll study more aggressive
social learning theory suggests that learning takes place
directly, through conditioning, and indirectly, through vicarious reinforcement
bandura emphasised
reciprocal determinism
reciprocal determinism
we are influenced by the environment but we also influence the environment through our behaviours- implies that we have some free will