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biological (the need for it)
emotional (your emotion)
cognitive (expectations, perceptions, or beliefs)
social (reactions from others)
behavior is motivated by the need to reduce drives such as hunger, thirst, or sex.
our behavior is motivated by biological needs because our biological need wants to maintain homeostasis (balance)
when we are not in balance, we have a need that creates a drive
“We are moticated by needs, and all needs are not created equal”
we are driven to satisfy the lower level of needs first
when stimulated it makes you hungry
when lesioned (destroyed), you will never be hungry again
stomach sends gastric acid to make your stomach growl
the hypothalamus acts like a thermostat
wants to maintain a stable weight
activate the lateral hypothalamus when you diet and activates the ventromedial hypothalamus when you start to gain weight
common type of eating disorder
eating binges involving the intake of thousands of calories, followed by purging either by vomiting or using laxatives.
starve themselves to below 85% of their normal body weight
they see themselves as fat
vast majority are woman
learned associations between food and other stimuli
ex. snacking while watching tv
personality traits
ex. overeating when stressed/depressed
sexual abuse
family (where weight is an excessive concern)
genetics (more likely to occur in identical twins rather than fraternal twins