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Objectivity
The impersonal presentation of events and characters, representing a writer's attempt to remove himself or herself from any subjective, personal involvement.
Subjectivity
A personal presentation of events, influenced by an author's feelings and emotions.
Fallacy
An argument or reasoning in which the conclusion does not follow from the premises; a false argument.
Style
An author's characteristic manner of expression, to which diction, syntax, imagery, structure, and content all contribute.
Voice
Refers to two different areas of writing: the "sound" of a writer's style, and the relationship between a sentence's subject and verb (active vs. passive, e.g., "Bob hit the ball" vs. "The ball was hit by Bob").
Tone
The characteristic emotion or attitude of an author toward the characters, subject, and audience.
Mood
Similar to tone, the primary emotional attitude of a work (the feeling, the atmosphere). Syntax is also a determinant of mood due to sentence length, strength, and complexity affecting pacing.
Syntax
The grammatical structure/arrangement of words of a sentence, including sentence length and types (declarative, interrogative, imperative, exclamatory, simple, complex, compound, and compound-complex).
Diction
The writer's choice of words.
Lexicon
The vocabulary of a person, language, or branch of knowledge.
Denotation
The literal, or "dictionary", meaning of a word as defined.
Connotation
The implied or suggested meaning of a word because of its association in the reader's mind.
Jargon
The special language of a profession or group, often perceived by outsiders as exclusive, evasive, or rude.
Colloquialism
A word or phrase used in everyday conversation and/or informal writing, often inappropriate in formal writing.
Vernacular
The everyday or common language of a geographic area or the native language of commoners in a country (often associated with "dialect").
Aphorism
A short, often witty statement of a principle or truth about life.
Verbal Irony
The words literally state the opposite of the speaker's true meaning.
Sarcasm
Sometimes harsh, caustic remarks to or about someone or something; less tactful than verbal irony.
Situational Irony
Events turn out the opposite of what was expected.
Satire
A work that reveals a critical attitude towards some element of human behavior by portraying it in an extreme way, typically targeting groups or concepts rather than individuals.